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Jan 2026
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Home/Insights/Retailers/mowers-online.co.uk
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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133.4K
Revenue
Jan 26
19.2K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$500-600
AOV
Jan 26
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Browse garden machinery from the UK's top supplier - with over 10,000 positive reviews, free UK delivery, finance options, and a 30-day money-back guarantee.

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mowers-online.co.uk Annual Revenue and Growth

mowers-online.co.uk's annual sales on its online store amounted to $3.7M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$3.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
mowers-online.co.uk revenue by year

mowers-online.co.uk's monthly revenueOVER TIME
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Over the past three months, mowers-online.co.uk revenue has experienced decline of 55%, compared to the preceding three months.

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mowers-online.co.uk revenue decline for last six months
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OVERVIEW
In January 2026, mowers-online.co.uk achieved online sales revenue of $133,356, surpassing the home and garden median of $122,772, though still significantly behind industry leader homedepot.com, which generated over $1.4 billion. The site's conversion rate ranged from 1.00% to 1.50%, lower than the industry high of 3.41%, while its average order value (AOV) of $500-$525 fell short of the top AOV of $677. With 19,244 sessions, mowers-online.co.uk is well below the median of 34,453 sessions, indicating room for improvement in attracting and converting visitors in the competitive home and garden sector.
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mowers-online.co.uk competitors

In January 2026, mowers-online.co.uk generated a revenue of $133,356 with 261 transactions and 19,244 sessions, boasting an average order value (AOV) of $500-525 and a conversion rate of 1.00-1.50%. In comparison, mountfieldlawnmowers.co.uk recorded a revenue of $40,946 from 89 transactions and 16,140 sessions, with an AOV of $450-475 and a conversion rate of 0.50-1.00%. On the other hand, gardenmachinerydirect.co.uk performed significantly better than mowers-online.co.uk and its other competitors, with a revenue of $668,241 from 956 transactions and 129,671 sessions, featuring an AOV of $675-700 and a conversion rate of 0.50-1.00%. Lastly, thegreenreaper.co.uk achieved a revenue of $178,065 from 1,252 transactions and 53,052 sessions, with an AOV of $125-150 and an impressive conversion rate of 2.00-2.50%.

mountfieldlawnmowers.co.uk screenshot
#1 mountfieldlawnmowers.co.uk
40.9K
Revenue
16.1K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
gardenmachinerydirect.co.uk screenshot
#2 gardenmachinerydirect.co.uk
668.2K
Revenue
129.7K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
thegreenreaper.co.uk screenshot
#3 thegreenreaper.co.uk
178.1K
Revenue
53.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
gardenhirespares.co.uk screenshot
#4 gardenhirespares.co.uk
210.6K
Revenue
117.1K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
stiga.com screenshot
#5 stiga.com
717.5K
Revenue
205.8K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
mowers-online.co.uk vs top market performers
mowers-online.co.uk
top retailers
conversion rate vs average order value for mowers-online.co.uk and its competitors
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Revenue share by device at mowers-online.co.uk

In January large majority of sales on mowers-online.co.uk, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on mowers-online.co.uk, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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mowers-online.co.uk channels

Identify top traffic channels that drive growth for mowers-online.co.ukand discover how performance of traffic channels has changed over time.

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mowers-online.co.uk Google Ads spend

Evaluate mowers-online.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mowers-online.co.uk devices

Review mowers-online.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mowers-online.co.uk top markets

Explore mowers-online.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mowers-online.co.uk country & global rank

Assess the ranking of mowers-online.co.uk among other retailers within its primary country and worldwide.

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