May 2024

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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

konmari.com

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245.3K

Revenue

159.1K

Sessions

1.0-1.5%

Conversion rate

$100-125

Average order value

Online only revenue for konmari.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: BEAUTY AND COSMETICS

Konmari.com is an online platform that provides information, resources, and tips on decluttering and organizing. The website promotes the KonMari Method, an approach developed by Marie Kondo aimed at simplifying ones life. It features books, articles, instructional videos, and tools to assist in tidying and creating harmonious living spaces.

konmari.com’s revenueOVER TIME
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Over the past three months, konmari.com revenue has experienced decline of 24%, compared to the preceding three months.

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konmari.com revenue decline for last six months

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OVERVIEW

In May 2024, konmari.com in the BEAUTY AND COSMETICS industry generated $245,284 in online sales with a conversion rate of 1.00-1.50% and an average order value (AOV) of $100-125. The website received 159,089 sessions, while the highest sessions in the industry came from sephora.com at 48,729,894. The median revenue for the category was $80,017, with the largest online store being ulta.com at $91,595,110. A very high conversion rate in the industry was 4.25% and a very low was 1.44%. The AOV ranged from $44 to $179, highlighting konmari.com's performance in comparison to its competitors.

konmari.com competitors

When comparing konmari.com to its competitors based on performance metrics in May 2024, konmari.com lags behind in revenue with $245,284 compared to the highest performer, containerstore.com, which generated $11,054,196. In terms of transactions, konmari.com had 2,110 transactions, while containerstore.com had 66,564 transactions. The number of sessions on konmari.com was 159,089, which falls short of containerstore.com's 3,195,525 sessions. However, konmari.com has a similar Average Order Value (AOV) range of $100-125 to toirokitchen.com, and neatmethod.com, and a comparable conversion rate of 1.00-1.50% to energymuse.com. Overall, konmari.com faces stiff competition from the likes of containerstore.com and neatmethod.com in terms of revenue and transactions, but maintains competitive AOV and conversion rates with its counterparts.

#1 containerstore.com

11.1M

Revenue

3.2M

Sessions

2.0-2.5%

Conv. rate

$150-175

AOV

#2 altenew.com

404.7K

Revenue

245.1K

Sessions

2.0-2.5%

Conv. rate

$50-75

AOV

#3 neatmethod.com

581.6K

Revenue

62.4K

Sessions

3.5-4.0%

Conv. rate

$250-275

AOV

#4 toirokitchen.com

80.2K

Revenue

62.1K

Sessions

1.0-1.5%

Conv. rate

$100-125

AOV

#5 energymuse.com

212.1K

Revenue

172.6K

Sessions

1.0-1.5%

Conv. rate

$75-100

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

konmari.com vs top market performers

konmari.com

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konmari.com brandsby revenue

Soil

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The Container Store X Konmari

Morihata

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Top retailers:amazon.com japanesetaste.com amazon.co.uk

konmari.com categoriesby revenue

Home & Garden

Top retailers:ebay.com temu.com etsy.com

Shoes

Top retailers:nike.com dsw.com zappos.com

Laundry Baskets

Top retailers:amazon.com sephora.com scentbird.com

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Top retailers:ebay.com safeway.com macys.com

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Top retailers:jostens.com amazon.com rimowa.com

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konmari.com channels

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konmari.com Google Ads spend

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konmari.com devices

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konmari.com top markets

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