jumia.ma
Jumia.ma is an online platform that offers a wide range of products available for purchase. Their inventory consists of various items such as electronics, clothing, home goods, beauty products, and groceries. Customers can conveniently browse and buy through the website, with delivery services available across Morocco.
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jumia.ma Annual Revenue and Growth
jumia.ma's annual sales on its online store amounted to $52.6M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
jumia.ma's monthly revenueOVER TIME
Over the past three months, jumia.ma revenue has experienced decline of 42%, compared to the preceding three months.
jumia.ma competitors
In March 2026, jumia.ma reported a revenue of $2,438,726 with 41,942 transactions and 2,971,700 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 1.00-1.50%. Compared to its competitors, ikea.com stands out with a significantly higher revenue of $558,148,551, generated from 1,944,756 transactions and 227,884,159 sessions. Their AOV falls between $275-300 with a conversion rate of 0.50-1.00%. On the other hand, zalando.fr and apple.com reported revenues of $16,752,316 and $3,840,721,471 respectively, with transactions of 228,214 and 10,727,010 and sessions of 13,150,336 and 588,832,273. zalando.fr's AOV matches that of jumia.ma at $50-75, but their conversion rate is higher at 1.50-2.00%. apple.com, with an AOV of $350-375, falls within the same conversion rate range as jumia.ma. Overall, jumia.ma's performance metrics align more closely with zalando.fr than with the other competitors.
Revenue share by device at jumia.ma
In March large majority of sales on jumia.ma, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.
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jumia.ma channels
Identify top traffic channels that drive growth for jumia.maand discover how performance of traffic channels has changed over time.
jumia.ma Google Ads spend
Evaluate jumia.ma's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
jumia.ma devices
Review jumia.ma's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
