jumia.ma
Jumia.ma is an online platform that offers a wide range of products available for purchase. Their inventory consists of various items such as electronics, clothing, home goods, beauty products, and groceries. Customers can conveniently browse and buy through the website, with delivery services available across Morocco.
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jumia.ma Annual Revenue and Growth
jumia.ma's annual sales on its online store amounted to $56.2M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
jumia.ma's monthly revenueOVER TIME
Over the past three months, jumia.ma revenue has experienced growth of 32%, compared to the preceding three months.
jumia.ma competitors
In August 2025, jumia.ma reported a revenue of 4,243,797 MAD with 59,388 transactions and 3,197,832 sessions. Their average order value (AOV) falls within the range of 50-75 MAD, and they have a conversion rate of 1.50-2.00%. Comparing jumia.ma to its competitors, ikea.com stands out with a significantly higher revenue of 1,072,649,159 MAD from 3,156,630 transactions and 281,010,311 sessions. Their AOV is much higher at 325-350 MAD, with a conversion rate of 1.00-1.50%. On the other hand, zalando.fr has a revenue of 23,977,122 MAD, 322,066 transactions, and 14,208,715 sessions, with a similar AOV of 50-75 MAD but a higher conversion rate of 2.00-2.50%. apple.com surpasses them all with a revenue of 3,202,148,465 MAD, 9,090,782 transactions, and 469,174,076 sessions, boasting an AOV of 350-375 MAD and a conversion rate matching jumia.ma at 1.50-2.00%.
Revenue share by device at jumia.ma
In August large majority of sales on jumia.ma, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.
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jumia.ma channels
Identify top traffic channels that drive growth for jumia.maand discover how performance of traffic channels has changed over time.
jumia.ma Google Ads spend
Evaluate jumia.ma's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
jumia.ma devices
Review jumia.ma's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
