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May 2025

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Home/Insights/Retailers/joannavargas.com

TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

joannavargas.com

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87.9K

Revenue

7.3K

Sessions

3.0-3.5%

Conv. rate

$375-400

AOV

Main country of store: UNITED STATES
Website category: BEAUTY AND COSMETICS

Joanna Vargas is a website offering a range of skincare products and services. The site provides information about services such as facials, body treatments, and beauty treatments, along with various products for sale. Moreover, it shares resources like blog posts, tutorials, and an email newsletter for skincare enthusiasts.

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joannavargas.com's revenueOVER TIME
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Over the past three months, joannavargas.com revenue has experienced growth of 19%, compared to the preceding three months.

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joannavargas.com revenue growth for last six months

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OVERVIEW

In May 2025, joannavargas.com in the BEAUTY AND COSMETICS industry had a revenue of $87,889, with a median revenue of $46,882. The conversion rate was between 3.00-3.50%, while the highest was 4.51% and the lowest was 1.17%. The average order value (AOV) ranged from $375-400, compared to the highest AOV of $213 and the lowest of $53 in the industry. There were 7,347 sessions on the website, with the highest number of sessions recorded at 38,510,361 on sephora.com and a median of 19,997 sessions in the BEAUTY AND COSMETICS category.

joannavargas.com competitors

In May 2025, when comparing joannavargas.com to its competitor geebeauty.com, joannavargas.com emerges as the stronger performer in terms of revenue generation. joannavargas.com generated $87,889 in revenue from 223 transactions with 7,347 sessions, while geebeauty.com generated $49,737 from 232 transactions with 7,203 sessions. Although both websites have a similar conversion rate of 3.00-3.50%, joannavargas.com has a higher Average Order Value (AOV) ranging from $375-400 compared to geebeauty.com's AOV of $200-225. Overall, joannavargas.com outperforms geebeauty.com in revenue generation, showcasing its ability to attract higher-value transactions and convert sessions into sales more effectively.

#1 geebeauty.com

49.7K

Revenue

7.2K

Sessions

3.0-3.5%

Conv. rate

$200-225

AOV

CLOSEST COMPETITORSby revenue

joannavargas.com

$87.9K

geebeauty.com

TOP MARKET PERFORMERSby revenue

joannavargas.com

$87.9K

geebeauty.com

joannavargas.com vs top market performers

joannavargas.com

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Revenue share by device at joannavargas.com

In May large majority of sales on joannavargas.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.

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joannavargas.com channels

Identify top traffic channels that drive growth for joannavargas.comand discover how performance of traffic channels has changed over time.

joannavargas.com Google Ads spend

Evaluate joannavargas.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

joannavargas.com devices

Review joannavargas.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

joannavargas.com top markets

Explore joannavargas.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.