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Apr 2026
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Home/Insights/Retailers/joannavargas.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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103.1K
Revenue
Apr 26
14.8K
Sessions
Apr 26
2.0-2.5%
Conv. rate
Apr 26
$325-350
AOV
Apr 26
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Joanna Vargas is a website offering a range of skincare products and services. The site provides information about services such as facials, body treatments, and beauty treatments, along with various products for sale. Moreover, it shares resources like blog posts, tutorials, and an email newsletter for skincare enthusiasts.

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joannavargas.com Annual Revenue and Growth

joannavargas.com's annual sales on its online store amounted to $1.1M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.1M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
joannavargas.com revenue by year

joannavargas.com's monthly revenueOVER TIME
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Over the past three months, joannavargas.com revenue has experienced growth of 6.6%, compared to the preceding three months.

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joannavargas.com revenue growth for last six months
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OVERVIEW
In April 2026, joannavargas.com achieved online sales revenue of $103,105, significantly surpassing the BEAUTY AND COSMETICS median of $40,161, with a conversion rate of 2.00-2.50%, falling short of the category's high of 4.38%. The average order value (AOV) ranged from $325-350, well above the sector's average of $195, indicating strong purchasing behavior. The site recorded 14,816 sessions, notably lower than the median of 20,819 and far from the 84,653,344 sessions seen at sephora.com, the leading store in this competitive landscape, showcasing both opportunities for growth and potential market challenges.
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joannavargas.com competitors

In April 2026, joannavargas.com outperformed its competitor geebeauty.com in several key metrics. joannavargas.com generated $103,105 in revenue from 304 transactions and 14,816 sessions, achieving an average order value (AOV) between $325-350 and a conversion rate of 2.00-2.50%. In contrast, geebeauty.com recorded a lower revenue of $73,806 from 427 transactions and 12,773 sessions, with an AOV ranging from $150-175 and a higher conversion rate of 3.00-3.50%. While geebeauty.com attracted more transactions and maintained a superior conversion rate, joannavargas.com’s significantly higher revenue and AOV suggest a more lucrative customer base, indicating its effectiveness in maximizing sales despite a lower transaction count. Overall, joannavargas.com demonstrated stronger financial performance, reflecting a more profitable customer engagement strategy.

geebeauty.com screenshot
#1 geebeauty.com
73.8K
Revenue
12.8K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
joannavargas.com vs top market performers
joannavargas.com
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conversion rate vs average order value for joannavargas.com and its competitors
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Revenue share by device at joannavargas.com

In April large majority of sales on joannavargas.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on joannavargas.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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joannavargas.com channels

Identify top traffic channels that drive growth for joannavargas.comand discover how performance of traffic channels has changed over time.

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joannavargas.com Google Ads spend

Evaluate joannavargas.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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joannavargas.com devices

Review joannavargas.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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joannavargas.com top markets

Explore joannavargas.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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joannavargas.com country & global rank

Assess the ranking of joannavargas.com among other retailers within its primary country and worldwide.

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