Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Aug 2025
All countries
Home/Insights/Retailers/intheswim.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for intheswim.comintheswim.com

Start benchmarking for free
Sign in with GoogleSign up with Google
587.6K
Revenue
Aug 25
255.9K
Sessions
Aug 25
0.5-1.0%
Conv. rate
Aug 25
$300-325
AOV
Aug 25
Loading...
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Intheswim.com is an online platform that sells a variety of swimming pool products and accessories. Their extensive inventory includes pool chemicals, equipment, cleaning supplies, maintenance tools, covers, and pool toys. Their goal is to provide customers with everything they need to keep their pools clean, functional, and enjoyable.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

intheswim.com Annual Revenue and Growth

intheswim.com's annual sales on its online store amounted to $14.1M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2024
$14.1M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
intheswim.com revenue by year

intheswim.com's monthly revenueOVER TIME
View real-time data

Over the past three months, intheswim.com revenue has experienced decline of 6%, compared to the preceding three months.

View real-time data
intheswim.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In August 2025, intheswim.com, an online store in the home_and_garden category, had online sales revenue of $587,644, with a median revenue of $117,963. The store's conversion rate ranged from 0.50-1.00%, while a very high conversion rate in the industry is 3.29% and a very low rate is 0.61%. The average order value (AOV) for intheswim.com was $300-325, compared to a very high AOV of $672 and a very low AOV of $91 in the industry. The site had 255,888 sessions, with the highest number of sessions coming from homedepot.com at 175,975,033 and a median of 36,030 sessions.
Read more

intheswim.com competitors

In August 2025, intheswim.com generated a revenue of $587,644 from 1,879 transactions and 255,888 sessions with an average order value (AOV) ranging from $300-325 and a conversion rate of 0.50-1.00%. Comparing this to its competitors, Leslie's Pool (lesliespool.com) leads in revenue with $8,747,644 from 27,706 transactions and 1,175,576 sessions, boasting a higher conversion rate of 2.00-2.50%. Doheny (doheny.com) follows with $1,828,098 in revenue from 6,175 transactions and 490,942 sessions, with an AOV of $275-300 and a conversion rate of 1.00-1.50%. The Pool Factory (thepoolfactory.com), Inyo Pools (inyopools.com), and Pool Supply Unlimited (poolsupplyunlimited.com) all fall behind in revenue, transactions, sessions, AOV, and conversion rate compared to intheswim.com and its top competitors.

lesliespool.com screenshot
#1 lesliespool.com
8.7M
Revenue
1.2M
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
doheny.com screenshot
#2 doheny.com
1.8M
Revenue
490.9K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
thepoolfactory.com screenshot
#3 thepoolfactory.com
347.1K
Revenue
229.5K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
inyopools.com screenshot
#4 inyopools.com
1.6M
Revenue
280.8K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
poolsupplyunlimited.com screenshot
#5 poolsupplyunlimited.com
698.4K
Revenue
156.8K
Sessions
0.0-0.5%
Conv. rate
$1000-1100
AOV
intheswim.com vs top market performers
intheswim.com
top retailers
conversion rate vs average order value for intheswim.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at intheswim.com

In August large majority of sales on intheswim.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on intheswim.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

intheswim.com channels

Identify top traffic channels that drive growth for intheswim.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

intheswim.com Google Ads spend

Evaluate intheswim.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

intheswim.com devices

Review intheswim.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

intheswim.com top markets

Explore intheswim.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

intheswim.com country & global rank

Assess the ranking of intheswim.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard