intheswim.com
Intheswim.com is an online platform that sells a variety of swimming pool products and accessories. Their extensive inventory includes pool chemicals, equipment, cleaning supplies, maintenance tools, covers, and pool toys. Their goal is to provide customers with everything they need to keep their pools clean, functional, and enjoyable.
GRIPS CUSTOMERS & RESEARCH PARTNERS
intheswim.com Annual Revenue and Growth
intheswim.com's annual sales on its online store amounted to $14.1M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to moderate.
intheswim.com's monthly revenueOVER TIME
Over the past three months, intheswim.com revenue has experienced decline of 39%, compared to the preceding three months.
intheswim.com competitors
When comparing intheswim.com to its competitors in September 2025, it is clear that Leslie's Pool Supplies leads the pack with a revenue of $5,938,634, followed by Doheny with $1,650,762 in revenue. In terms of transactions, Leslie's Pool Supplies also outperforms the others with 19,151 transactions, while inyopools.com has 2,944 transactions. Sessions wise, Leslie's Pool Supplies again has the highest with 720,184 sessions, while The Pool Factory has 221,408 sessions. intheswim.com falls in the middle in terms of revenue, transactions, and sessions compared to its competitors. However, it does have a competitive average order value (AOV) of $300-325 and a conversion rate ranging from 0.50-1.00, which puts it in line with the industry standards.
Revenue share by device at intheswim.com
In September large majority of sales on intheswim.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
intheswim.com channels
Identify top traffic channels that drive growth for intheswim.comand discover how performance of traffic channels has changed over time.
intheswim.com Google Ads spend
Evaluate intheswim.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
intheswim.com devices
Review intheswim.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
