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Apr 2026
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Home/Insights/Retailers/intentsoutdoors.co.nz
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for intentsoutdoors.co.nzintentsoutdoors.co.nz

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41.9K
Revenue
Apr 26
23.7K
Sessions
Apr 26
0.5-1.0%
Conv. rate
Apr 26
$200-225
AOV
Apr 26
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  • Main country of store: NEW ZEALAND
  • Website category: SPORTS

Intents Outdoors is a website based in New Zealand that offers a wide range of outdoor products. Their inventory includes camping gear, hiking equipment, outdoor apparel, and travel accessories. The website provides a convenient online platform for customers to browse and purchase items related to various outdoor activities and adventures.

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intentsoutdoors.co.nz Annual Revenue and Growth

intentsoutdoors.co.nz's annual sales on its online store amounted to $630.4K in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$630.4K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
intentsoutdoors.co.nz revenue by year

intentsoutdoors.co.nz's monthly revenueOVER TIME
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Over the past three months, intentsoutdoors.co.nz revenue has experienced decline of 8.2%, compared to the preceding three months.

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intentsoutdoors.co.nz revenue decline for last six months
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OVERVIEW
In April 2026, intentsoutdoors.co.nz generated $41,907 in online sales, significantly below the sports industry median of $80,719, with sessions totaling 23,735, falling short of the median of 33,547. The conversion rate ranged from 0.50% to 1.00%, trailing the high of 2.97%, while the average order value (AOV) was between $200 and $225, well below the industry high of $542. The largest competitor, garmin.com, achieved an impressive $129,791,853 in sales, highlighting the competitive landscape within the sports sector.
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intentsoutdoors.co.nz competitors

As of April 2026, intentsoutdoors.co.nz reported revenue of $41,907 from 190 transactions and 23,735 sessions, yielding a conversion rate of 0.50-1.00% with an average order value (AOV) of $200-225. In comparison, ultralightoutdoorgear.co.uk significantly outperformed with $1,132,607 in revenue, 9,361 transactions, and 521,084 sessions, achieving a higher conversion rate of 1.50-2.00% and a lower AOV of $100-125. sectionhiker.com also outstripped intentsoutdoors.co.nz with $99,924 in revenue from 542 transactions and 282,998 sessions, featuring a conversion rate of 0.00-0.50% and an AOV of $175-200. Meanwhile, msrgear.com showed $90,775 in revenue with a notably high conversion rate of 3.50-4.00%. Dominating the market, thule.com generated a staggering $9,238,950 from 28,440 transactions, benefiting from 2,579,893 sessions, an AOV of $300-325, and a conversion rate of 1.00-1.50%.

ultralightoutdoorgear.co.uk screenshot
#1 ultralightoutdoorgear.co.uk
1.1M
Revenue
521.1K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
sectionhiker.com screenshot
#2 sectionhiker.com
99.9K
Revenue
283K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
msrgear.com screenshot
#3 msrgear.com
90.8K
Revenue
14.5K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
osprey.com screenshot
#4 osprey.com
13.5M
Revenue
2.1M
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
thule.com screenshot
#5 thule.com
9.2M
Revenue
2.6M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
intentsoutdoors.co.nz vs top market performers
intentsoutdoors.co.nz
top retailers
conversion rate vs average order value for intentsoutdoors.co.nz and its competitors
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Revenue share by device at intentsoutdoors.co.nz

In April large majority of sales on intentsoutdoors.co.nz, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on intentsoutdoors.co.nz, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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intentsoutdoors.co.nz channels

Identify top traffic channels that drive growth for intentsoutdoors.co.nzand discover how performance of traffic channels has changed over time.

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intentsoutdoors.co.nz Google Ads spend

Evaluate intentsoutdoors.co.nz's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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intentsoutdoors.co.nz devices

Review intentsoutdoors.co.nz's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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intentsoutdoors.co.nz top markets

Explore intentsoutdoors.co.nz's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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intentsoutdoors.co.nz country & global rank

Assess the ranking of intentsoutdoors.co.nz among other retailers within its primary country and worldwide.

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