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May 2025
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Home/Insights/Retailers/intentsoutdoors.co.nz
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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41.9K
Revenue
24.6K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
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  • Main country of store: NEW ZEALAND
  • Website category: SPORTS

Intents Outdoors is a website based in New Zealand that offers a wide range of outdoor products. Their inventory includes camping gear, hiking equipment, outdoor apparel, and travel accessories. The website provides a convenient online platform for customers to browse and purchase items related to various outdoor activities and adventures.

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intentsoutdoors.co.nz's revenueOVER TIME
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Over the past three months, intentsoutdoors.co.nz revenue has experienced decline of 11%, compared to the preceding three months.

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intentsoutdoors.co.nz revenue decline for last six months
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OVERVIEW
intentsoutdoors.co.nz, in the SPORTS industry, had a revenue of $41,946 in May 2025, with a conversion rate of 0.50-1.00% and an average order value of $225-250. The store had 24,605 sessions, while the highest in the industry was garmin.com with 47,255,232 sessions. The median revenue in the industry is $84,330, the highest online store revenue is garmin.com with $189,203,870, the highest conversion rate is 3.0%, and the highest AOV is $565, while the lowest conversion rate and AOV are 0.65% and $79 respectively.
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intentsoutdoors.co.nz competitors

In May 2025, intentsoutdoors.co.nz generated a revenue of $41,946 from 178 transactions and 24,605 sessions, with an Average Order Value (AOV) ranging from $225 to $250 and a conversion rate of 0.50% to 1.00%. Comparing this to its competitors, ultralightoutdoorgear.co.uk stood out with a revenue of $751,231 from 5,866 transactions and 488,656 sessions, boasting an AOV of $125 to $150 and a conversion rate of 1.00% to 1.50%. thule.com excelled in revenue at $12,358,097 from 39,151 transactions and 2,792,326 sessions, with an AOV of $300 to $325 and a conversion rate of 1.00% to 1.50%. sectionhiker.com had a revenue of $141,793 from 547 transactions and 187,025 sessions, offering an AOV of $250 to $275 but a lower conversion rate of 0.00% to 0.50%. Lastly, msrgear.com performed well with a revenue of $128,424 from 706 transactions and 5,735 sessions, featuring an AOV of $175 to $200 but an unusually high conversion rate of 12.00% to 12.50%.

ultralightoutdoorgear.co.uk screenshot
#1 ultralightoutdoorgear.co.uk
751.2K
Revenue
488.7K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
sectionhiker.com screenshot
#2 sectionhiker.com
141.8K
Revenue
187K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
msrgear.com screenshot
#3 msrgear.com
128.4K
Revenue
5.7K
Sessions
12.0-12.5%
Conv. rate
$175-200
AOV
osprey.com screenshot
#4 osprey.com
10M
Revenue
1.7M
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
thule.com screenshot
#5 thule.com
12.4M
Revenue
2.8M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
intentsoutdoors.co.nz vs top market performers
intentsoutdoors.co.nz
top retailers
conversion rate vs average order value for intentsoutdoors.co.nz and its competitors
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Revenue share by device at intentsoutdoors.co.nz

In May large majority of sales on intentsoutdoors.co.nz, 62% was finalized on mobile devices, with 38% of sales coming from desktop devices.

In May large majority of sales on intentsoutdoors.co.nz, 62% was finalized on mobile devices, with 38% of sales coming from desktop devices.
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intentsoutdoors.co.nz channels

Identify top traffic channels that drive growth for intentsoutdoors.co.nzand discover how performance of traffic channels has changed over time.

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intentsoutdoors.co.nz Google Ads spend

Evaluate intentsoutdoors.co.nz's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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intentsoutdoors.co.nz devices

Review intentsoutdoors.co.nz's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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intentsoutdoors.co.nz top markets

Explore intentsoutdoors.co.nz's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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intentsoutdoors.co.nz country & global rank

Assess the ranking of intentsoutdoors.co.nz among other retailers within its primary country and worldwide.

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