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Jul 2025
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Home/Insights/Retailers/intentsoutdoors.co.nz
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for intentsoutdoors.co.nzintentsoutdoors.co.nz

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52.6K
Revenue
29K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
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  • Main country of store: NEW ZEALAND
  • Website category: SPORTS

Intents Outdoors is a website based in New Zealand that offers a wide range of outdoor products. Their inventory includes camping gear, hiking equipment, outdoor apparel, and travel accessories. The website provides a convenient online platform for customers to browse and purchase items related to various outdoor activities and adventures.

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intentsoutdoors.co.nz's revenueOVER TIME
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Over the past three months, intentsoutdoors.co.nz revenue has experienced decline of 30%, compared to the preceding three months.

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intentsoutdoors.co.nz revenue decline for last six months
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OVERVIEW
intentsoutdoors.co.nz in SPORTS industry had $52,621 revenue, 0.50-1.00% conversion rate, $225-250 AOV, and 28,959 sessions in July 2025. The highest revenue in the category is $184,671,976 by garmin.com, with 2.9% conversion rate, $547 AOV, and 47,307,199 sessions. The median revenue in SPORTS is $84,485, conversion rate is 0.59%, AOV is $79, and sessions are 31,360.
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intentsoutdoors.co.nz competitors

In July 2025, intentsoutdoors.co.nz had a revenue of $52,621 with 220 transactions and 28,959 sessions, resulting in an average order value (AOV) of $225-250 and a conversion rate of 0.50-1.00. Compared to its competitors, intentsoutdoors.co.nz falls behind in terms of revenue and sessions. For example, ultralightoutdoorgear.co.uk had a revenue of $716,981 with 5,496 transactions and 463,306 sessions, while thule.com had a significant revenue of $13,293,383 with 42,158 transactions and 3,089,704 sessions. However, intentsoutdoors.co.nz is on par with sectionhiker.com in terms of AOV, both ranging from $225-250. The conversion rates of the competitors vary widely, with msrgear.com having a high rate of 12.50-13.00 and sectionhiker.com on the lower end with 0.00-0.50. Overall, intentsoutdoors.co.nz can focus on increasing sessions and optimizing its conversion rate to compete more effectively in the market.

ultralightoutdoorgear.co.uk screenshot
#1 ultralightoutdoorgear.co.uk
717K
Revenue
463.3K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
sectionhiker.com screenshot
#2 sectionhiker.com
154.7K
Revenue
227.6K
Sessions
0.0-0.5%
Conv. rate
$225-250
AOV
msrgear.com screenshot
#3 msrgear.com
185.5K
Revenue
8.8K
Sessions
12.5-13.0%
Conv. rate
$150-175
AOV
osprey.com screenshot
#4 osprey.com
9.8M
Revenue
2M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
thule.com screenshot
#5 thule.com
13.3M
Revenue
3.1M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
intentsoutdoors.co.nz vs top market performers
intentsoutdoors.co.nz
top retailers
conversion rate vs average order value for intentsoutdoors.co.nz and its competitors
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Revenue share by device at intentsoutdoors.co.nz

In July large majority of sales on intentsoutdoors.co.nz, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In July large majority of sales on intentsoutdoors.co.nz, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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intentsoutdoors.co.nz channels

Identify top traffic channels that drive growth for intentsoutdoors.co.nzand discover how performance of traffic channels has changed over time.

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intentsoutdoors.co.nz Google Ads spend

Evaluate intentsoutdoors.co.nz's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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intentsoutdoors.co.nz devices

Review intentsoutdoors.co.nz's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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intentsoutdoors.co.nz top markets

Explore intentsoutdoors.co.nz's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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intentsoutdoors.co.nz country & global rank

Assess the ranking of intentsoutdoors.co.nz among other retailers within its primary country and worldwide.

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