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Dec 2025
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Home/Insights/Retailers/infantoptics.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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52.1K
Revenue
Dec 25
17.5K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$175-200
AOV
Dec 25
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Infantoptics.com is a website dedicated to selling a range of baby monitoring products and accessories. Their offerings include video baby monitors, audio monitors, and additional camera units. With a focus on enhancing parental peace of mind, they prioritize reliability, synchronization, and ease of use in their range of products.

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infantoptics.com Annual Revenue and Growth

infantoptics.com's annual sales on its online store amounted to $560.9K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$560.9K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
infantoptics.com revenue by year

infantoptics.com's monthly revenueOVER TIME
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Over the past three months, infantoptics.com revenue has experienced decline of 6.2%, compared to the preceding three months.

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infantoptics.com revenue decline for last six months
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OVERVIEW
In December 2025, infantoptics.com generated $52,124 in online sales, surpassing the CHILDCARE median of $43,371, with a conversion rate of 1.50-2.00%, below the industry high of 4.55%. The average order value (AOV) ranged from $175-200, also trailing the sector's peak AOV of $251. With 17,505 sessions, infantoptics.com performed below the CHILDCARE median of 21,315 sessions, while babylist.com dominated with $66,401,749 in revenue and 12,893,760 sessions, indicating significant competitive challenges in this industry.
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infantoptics.com competitors

In December 2025, infantoptics.com generated a revenue of $52,124 from 286 transactions with 17,505 sessions, boasting an Average Order Value (AOV) of $175-$200 and a conversion rate of 1.50-2.00%. Comparing this data to its competitors, sunbritetv.com recorded a revenue of $189,136 from 169 transactions with 8,885 sessions, with an AOV of $1,100-$1,125 and a similar conversion rate of 1.50-2.00%. On the other hand, frysfood.com significantly outperformed infantoptics.com with a revenue of $28,656,799 from 255,931 transactions and 3,257,444 sessions, having an AOV of $100-$125 and a high conversion rate of 7.50-8.00%. Lastly, target.com surpassed all competitors with a revenue of $1,462,615,740 from 9,569,817 transactions and 313,744,301 sessions, boasting an AOV of $150-$175 and a conversion rate of 3.00-3.50%. infantoptics.com may have a smaller market share compared to its competitors, but it maintains a decent performance in the given metrics.

sunbritetv.com screenshot
#1 sunbritetv.com
189.1K
Revenue
8.9K
Sessions
1.5-2.0%
Conv. rate
$1100-1200
AOV
frysfood.com screenshot
#2 frysfood.com
28.7M
Revenue
3.3M
Sessions
7.5-8.0%
Conv. rate
$100-125
AOV
target.com screenshot
#3 target.com
1.5B
Revenue
313.7M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
infantoptics.com vs top market performers
infantoptics.com
top retailers
conversion rate vs average order value for infantoptics.com and its competitors
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Revenue share by device at infantoptics.com

In December large majority of sales on infantoptics.com, 94% was finalized on desktop devices, with 6.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on infantoptics.com, 94% was finalized on desktop devices, with 6.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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infantoptics.com channels

Identify top traffic channels that drive growth for infantoptics.comand discover how performance of traffic channels has changed over time.

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infantoptics.com Google Ads spend

Evaluate infantoptics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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infantoptics.com devices

Review infantoptics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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infantoptics.com top markets

Explore infantoptics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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infantoptics.com country & global rank

Assess the ranking of infantoptics.com among other retailers within its primary country and worldwide.

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