Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
May 2026
All countries
Home/Insights/Retailers/indiemerchstore.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for indiemerchstore.comindiemerchstore.com

Start benchmarking for free
Sign in with GoogleSign up with Google
436.1K
Revenue
May 26
218.4K
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$150-175
AOV
May 26
Loading...

Indiemerchstore.com is an e-commerce platform offering a wide range of merchandise related to underground music genres. The website sells apparel, accessories, vinyl records, CDs, and other products aligned with various metal, punk, hardcore, and rock bands. Customers can find band merchandise from a diverse selection of independent artists and labels.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

indiemerchstore.com Annual Revenue and Growth

indiemerchstore.com's annual sales on its online store amounted to $4M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$4M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
indiemerchstore.com revenue by year

indiemerchstore.com's monthly revenueOVER TIME
View real-time data

Over the past three months, indiemerchstore.com revenue has experienced growth of 5.8%, compared to the preceding three months.

View real-time data
indiemerchstore.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In May 2026, indiemerchstore.com, a lifestyle/fashion and apparel retailer, achieved impressive online sales revenue of $436,146, significantly surpassing the median of $74,720 in its category, yet trailing behind the leading competitor shein.com with $869,380,784. The site's conversion rate ranged from 1.00% to 1.50%, below the high benchmark of 3.18%, while the average order value (AOV) was between $150 and $175, compared to the industry high of $405. With 218,444 sessions, indiemerchstore.com performed notably better than the median of 29,212 sessions, yet still far behind shein.com's astounding 309,473,559 sessions.
Read more

indiemerchstore.com competitors

In May 2026, indiemerchstore.com generated $436,146 in revenue from 2,797 transactions, boasting a session count of 218,444 and an average order value (AOV) of $150-175 with a conversion rate of 1.00-1.50%. Its closest competitor, nightshiftmerch.com, earned $370,725 with 2,950 transactions but had a higher conversion rate of 2.00-2.50%. Conversely, impericon.com outperformed both, with $1,467,175 in revenue and 25,337 transactions, yet its AOV was lower at $50-75. In terms of revenue per session, indiemerchstore.com remains competitive, but the overall higher traffic at impericon.com and rockabilia.com, which achieved $391,977 in revenue from 8,252 transactions, highlights varying market strategies. Meanwhile, both relapse.com and nuclearblast.com lagged behind, generating $78,482 and $273,053, respectively, showcasing the diverse performance landscape among online merch stores.

nightshiftmerch.com screenshot
#1 nightshiftmerch.com
370.7K
Revenue
131.2K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
impericon.com screenshot
#2 impericon.com
1.5M
Revenue
1.1M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
relapse.com screenshot
#3 relapse.com
78.5K
Revenue
109.5K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
nuclearblast.com screenshot
#4 nuclearblast.com
273.1K
Revenue
399.5K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
rockabilia.com screenshot
#5 rockabilia.com
392K
Revenue
642.1K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
indiemerchstore.com vs top market performers
indiemerchstore.com
top retailers
conversion rate vs average order value for indiemerchstore.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at indiemerchstore.com

In May large majority of sales on indiemerchstore.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

In May large majority of sales on indiemerchstore.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.

Industries indiemerchstore.com operates in

indiemerchstore.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

indiemerchstore.com channels

Identify top traffic channels that drive growth for indiemerchstore.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

indiemerchstore.com Google Ads spend

Evaluate indiemerchstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

indiemerchstore.com devices

Review indiemerchstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

indiemerchstore.com top markets

Explore indiemerchstore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

indiemerchstore.com country & global rank

Assess the ranking of indiemerchstore.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard