indiemerchstore.com
Indiemerchstore.com is an e-commerce platform offering a wide range of merchandise related to underground music genres. The website sells apparel, accessories, vinyl records, CDs, and other products aligned with various metal, punk, hardcore, and rock bands. Customers can find band merchandise from a diverse selection of independent artists and labels.
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indiemerchstore.com Annual Revenue and Growth
indiemerchstore.com's annual sales on its online store amounted to $8.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.
indiemerchstore.com's monthly revenueOVER TIME
Over the past three months, indiemerchstore.com revenue has experienced growth of 26%, compared to the preceding three months.
indiemerchstore.com competitors
In December 2025, indiemerchstore.com generated $372,102 in revenue from 2,465 transactions and 258,459 sessions, with an average order value (AOV) ranging from $150 to $175 and a conversion rate of 0.50% to 1.00%. Compared to its competitors, nightshiftmerch.com had revenue of $246,964 from 2,114 transactions and 103,532 sessions, with an AOV of $100 to $125 and a higher conversion rate of 2.00% to 2.50%. impericon.com outperformed all others with revenue of $3,355,267 from 56,575 transactions and 2,601,959 sessions, but had a lower AOV of $50 to $75 and a similar conversion rate of 2.00% to 2.50%. indiemerchstore.com falls within the middle range of competitors in terms of revenue and performance metrics, with room for growth in conversion rate and AOV to potentially compete with the higher-performing sites like impericon.com and rockabilia.com.
Revenue share by device at indiemerchstore.com
In December large majority of sales on indiemerchstore.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.
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indiemerchstore.com channels
Identify top traffic channels that drive growth for indiemerchstore.comand discover how performance of traffic channels has changed over time.
indiemerchstore.com Google Ads spend
Evaluate indiemerchstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
indiemerchstore.com devices
Review indiemerchstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
