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Aug 2025
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Home/Insights/Retailers/indiemerchstore.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for indiemerchstore.comindiemerchstore.com

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289.9K
Revenue
Aug 25
190.2K
Sessions
Aug 25
1.0-1.5%
Conv. rate
Aug 25
$125-150
AOV
Aug 25
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Indiemerchstore.com is an e-commerce platform offering a wide range of merchandise related to underground music genres. The website sells apparel, accessories, vinyl records, CDs, and other products aligned with various metal, punk, hardcore, and rock bands. Customers can find band merchandise from a diverse selection of independent artists and labels.

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indiemerchstore.com Annual Revenue and Growth

indiemerchstore.com's annual sales on its online store amounted to $8.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$8.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
indiemerchstore.com revenue by year

indiemerchstore.com's monthly revenueOVER TIME
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Over the past three months, indiemerchstore.com revenue has experienced decline of 17%, compared to the preceding three months.

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indiemerchstore.com revenue decline for last six months
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OVERVIEW
In August 2025, indiemerchstore.com in the FASHION AND APPAREL industry had a revenue of $289,930, conversion rate of 1.00-1.50%, AOV of $125-150, and 190,223 sessions. Compared to the median revenue of $77,469, conversion rate of 3.01%, AOV of $393, and sessions of 36,717 in the same industry, indiemerchstore.com shows strong performance in revenue and sessions but has room for improvement in conversion rate and AOV. The top performer in the industry, shein.com, has revenue of $865,065,186 and sessions of 323,426,413.
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indiemerchstore.com competitors

In August 2025, indiemerchstore.com generated a revenue of $289,930 from 1,945 transactions and 190,223 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate between 1.00% and 1.50%. When compared to its competitors, nightshiftmerch.com had a revenue of $275,097 from 2,202 transactions and 103,229 sessions, with an AOV between $100 and $125 and a conversion rate of 2.00% to 2.50%. impericon.com outperformed all with a revenue of $1,509,708 from 24,273 transactions and 1,086,504 sessions, featuring a lower AOV of $50 to $75 but a higher conversion rate of 2.00% to 2.50%. relapse.com, nuclearblast.com, and rockabilia.com fell within the same revenue range as indiemerchstore.com, each showcasing different strengths in AOV and conversion rates. Despite facing tough competition, indiemerchstore.com maintained a solid performance in the market.

nightshiftmerch.com screenshot
#1 nightshiftmerch.com
275.1K
Revenue
103.2K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
impericon.com screenshot
#2 impericon.com
1.5M
Revenue
1.1M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
relapse.com screenshot
#3 relapse.com
91.6K
Revenue
113.2K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
nuclearblast.com screenshot
#4 nuclearblast.com
255K
Revenue
401.3K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
rockabilia.com screenshot
#5 rockabilia.com
362.5K
Revenue
668.2K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
indiemerchstore.com vs top market performers
indiemerchstore.com
top retailers
conversion rate vs average order value for indiemerchstore.com and its competitors
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Revenue share by device at indiemerchstore.com

In August large majority of sales on indiemerchstore.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In August large majority of sales on indiemerchstore.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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brands overtime comparison

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indiemerchstore.com channels

Identify top traffic channels that drive growth for indiemerchstore.comand discover how performance of traffic channels has changed over time.

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indiemerchstore.com Google Ads spend

Evaluate indiemerchstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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indiemerchstore.com devices

Review indiemerchstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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indiemerchstore.com top markets

Explore indiemerchstore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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indiemerchstore.com country & global rank

Assess the ranking of indiemerchstore.com among other retailers within its primary country and worldwide.

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