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Dec 2025
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Home/Insights/Retailers/humbuckermusic.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for humbuckermusic.comhumbuckermusic.com

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215.4K
Revenue
Dec 25
65.6K
Sessions
Dec 25
0.0-0.5%
Conv. rate
Dec 25
$1100-1200
AOV
Dec 25
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HumbuckerMusic.com is a website that offers a wide range of music equipment and accessories. The products include guitars, amplifiers, pedals, strings, and various other musical gear. The website provides a platform for users to browse and purchase these items online while catering to the needs of musicians and music enthusiasts.

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humbuckermusic.com Annual Revenue and Growth

humbuckermusic.com's annual sales on its online store amounted to $4.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$4.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
humbuckermusic.com revenue by year

humbuckermusic.com's monthly revenueOVER TIME
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Over the past three months, humbuckermusic.com revenue has experienced growth of 15%, compared to the preceding three months.

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humbuckermusic.com revenue growth for last six months
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OVERVIEW
In December 2025, humbuckermusic.com generated impressive online sales revenue of $215,355, significantly surpassing the MUSIC median of $60,316, though still trailing far behind the category leader, thomann.de, at $103,834,902. The site recorded 65,550 sessions, well below the top performer, reverb.com, with 16,862,935 sessions, and just above the median of 16,689. However, humbuckermusic.com’s conversion rate ranged between 0.00-0.50%, notably lower than the industry high of 3.49%. Despite this, the average order value (AOV) of $1,175-$1,200 indicates strong purchase intent among customers, given the MUSIC high AOV of $704.
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humbuckermusic.com competitors

In December 2025, humbuckermusic.com generated a revenue of $215,355 with 181 transactions and 65,550 sessions. Their average order value (AOV) ranged from $1175 to $1200, and their conversion rate fell between 0.00% and 0.50%. Comparing these metrics to their competitors, we see that midwoodguitarstudio.com outperformed humbuckermusic.com in revenue with $274,418, 401 transactions, and 22,700 sessions. Brian's Guitars had the highest revenue at $1,156,696 with 923 transactions and 60,860 sessions, while rogueguitarshop.com had the highest conversion rate at 2.00-2.50% despite a lower revenue of $304 and only 1 transaction. Lark Guitars fell in between with $86,596 in revenue, 113 transactions, and 9,510 sessions, showcasing a higher conversion rate than humbuckermusic.com at 1.00-1.50%.

midwoodguitarstudio.com screenshot
#1 midwoodguitarstudio.com
274.4K
Revenue
22.7K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
briansguitars.com screenshot
#2 briansguitars.com
1.2M
Revenue
60.9K
Sessions
1.5-2.0%
Conv. rate
$1200-1300
AOV
rogueguitarshop.com screenshot
#3 rogueguitarshop.com
304.1
Revenue
26
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
larkguitars.com screenshot
#4 larkguitars.com
86.6K
Revenue
9.5K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
thetubestore.com screenshot
#5 thetubestore.com
259K
Revenue
84K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
humbuckermusic.com vs top market performers
humbuckermusic.com
top retailers
conversion rate vs average order value for humbuckermusic.com and its competitors
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Revenue share by device at humbuckermusic.com

In December large majority of sales on humbuckermusic.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on humbuckermusic.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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humbuckermusic.com channels

Identify top traffic channels that drive growth for humbuckermusic.comand discover how performance of traffic channels has changed over time.

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humbuckermusic.com Google Ads spend

Evaluate humbuckermusic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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humbuckermusic.com devices

Review humbuckermusic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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humbuckermusic.com top markets

Explore humbuckermusic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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humbuckermusic.com country & global rank

Assess the ranking of humbuckermusic.com among other retailers within its primary country and worldwide.

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