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Home/Insights/Retailers/humbuckermusic.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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243.5K
Revenue
Nov 25
48.1K
Sessions
Nov 25
0.0-0.5%
Conv. rate
Nov 25
$1200-1300
AOV
Nov 25
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HumbuckerMusic.com is a website that offers a wide range of music equipment and accessories. The products include guitars, amplifiers, pedals, strings, and various other musical gear. The website provides a platform for users to browse and purchase these items online while catering to the needs of musicians and music enthusiasts.

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humbuckermusic.com Annual Revenue and Growth

humbuckermusic.com's annual sales on its online store amounted to $4.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$4.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
humbuckermusic.com revenue by year

humbuckermusic.com's monthly revenueOVER TIME
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Over the past three months, humbuckermusic.com revenue has experienced decline of 4.6%, compared to the preceding three months.

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humbuckermusic.com revenue decline for last six months
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OVERVIEW
In November 2025, humbuckermusic.com generated $243,486 in revenue from online sales, significantly surpassing the median of $52,847 in the MUSIC industry. However, its conversion rate of 0.00-0.50% falls short of the industry’s average of 3.65%. The Average Order Value (AOV) stands at $1,225-1,250, which is notably higher than the high AOV benchmark of $690. With 48,146 sessions, humbuckermusic.com remains far behind the industry leader reverb.com, which recorded an impressive 15,833,824 sessions, highlighting opportunities for growth in engagement and conversion strategies within the competitive landscape of music retail.
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humbuckermusic.com competitors

In November 2025, humbuckermusic.com generated a revenue of $243,486 from 198 transactions and 48,146 sessions, with an average order value (AOV) ranging from $1225 to $1250 and a conversion rate between 0.00% to 0.50%. When compared to its competitors, such as midwoodguitarstudio.com with a revenue of $294,764 from 428 transactions and 24,698 sessions, briansguitars.com with a revenue of $1,022,637 from 862 transactions and 55,133 sessions, larkguitars.com with a revenue of $76,294 from 95 transactions and 7,505 sessions, and motorcityguitar.com with a revenue of $175,932 from 290 transactions and 27,344 sessions, humbuckermusic.com falls slightly behind in revenue and sessions but remains competitive in terms of average order value and conversion rate. Overall, humbuckermusic.com may benefit from focusing on increasing sessions and improving conversion rates to better compete with its rivals.

midwoodguitarstudio.com screenshot
#1 midwoodguitarstudio.com
294.8K
Revenue
24.7K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
briansguitars.com screenshot
#2 briansguitars.com
1M
Revenue
55.1K
Sessions
1.5-2.0%
Conv. rate
$1100-1200
AOV
larkguitars.com screenshot
#3 larkguitars.com
76.3K
Revenue
7.5K
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
motorcityguitar.com screenshot
#4 motorcityguitar.com
175.9K
Revenue
27.3K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
thetubestore.com screenshot
#5 thetubestore.com
239.8K
Revenue
76.2K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
humbuckermusic.com vs top market performers
humbuckermusic.com
top retailers
conversion rate vs average order value for humbuckermusic.com and its competitors
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Revenue share by device at humbuckermusic.com

In November large majority of sales on humbuckermusic.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on humbuckermusic.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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humbuckermusic.com channels

Identify top traffic channels that drive growth for humbuckermusic.comand discover how performance of traffic channels has changed over time.

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humbuckermusic.com Google Ads spend

Evaluate humbuckermusic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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humbuckermusic.com devices

Review humbuckermusic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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humbuckermusic.com top markets

Explore humbuckermusic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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humbuckermusic.com country & global rank

Assess the ranking of humbuckermusic.com among other retailers within its primary country and worldwide.

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