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Mar 2026
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Home/Insights/Retailers/hobbies.co.uk
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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179.3K
Revenue
Mar 26
109.4K
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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  • Main country of store: UNITED KINGDOM
  • Website category: E COMMERCE AND SHOPPING

Hobbies.co.uk is an online platform offering a diverse range of products related to various hobbies. The website sells a wide selection of crafting materials, model kits, collectibles, and accessories. Customers can find hobby-related supplies and tools to support their creative pursuits and leisure activities on Hobbies.co.uk.

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hobbies.co.uk Annual Revenue and Growth

hobbies.co.uk's annual sales on its online store amounted to $2.1M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2.1M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
hobbies.co.uk revenue by year

hobbies.co.uk's monthly revenueOVER TIME
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Over the past three months, hobbies.co.uk revenue has experienced growth of 4.1%, compared to the preceding three months.

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hobbies.co.uk revenue growth for last six months
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OVERVIEW
In March 2026, hobbies.co.uk generated $179,253 in online sales, significantly exceeding the e-commerce industry median of $87,386, though far behind the category leader qvc.com. With a conversion rate between 1.00-1.50%, hobbies.co.uk remains below the high benchmark of 3.76% but above the low of 0.76%. The average order value (AOV) ranged from $100 to $125, below the e-commerce high of $323 and above the low of $54. The site attracted 109,444 sessions, markedly surpassing the median of 37,859 but minuscule compared to boots.com's 29,131,775 sessions, indicating room for growth.
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hobbies.co.uk competitors

In March 2026, hobbies.co.uk generated a revenue of $179,253 from 1,466 transactions with a conversion rate of 1.00-1.50% out of 109,444 sessions. When compared to its competitors, hobbies.co.uk falls behind emodels.co.uk, which earned $370,006 from 3,518 transactions with a conversion rate of 3.00-3.50% out of 114,491 sessions. However, hobbies.co.uk outperformed kentmodels.co.uk and 1001hobbies.co.uk in terms of revenue and transactions, but fell short in comparison to scalemodelshop.co.uk and airfix.com. scalemodelshop.co.uk recorded $138,832 in revenue from 2,119 transactions with a conversion rate of 1.50-2.00% out of 123,504 sessions, while airfix.com achieved a revenue of $259,341 from 4,068 transactions with a conversion rate of 1.50-2.00% out of 210,079 sessions. Despite the stiff competition, hobbies.co.uk remains competitive in the hobby market.

emodels.co.uk screenshot
#1 emodels.co.uk
370K
Revenue
114.5K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
scalemodelshop.co.uk screenshot
#2 scalemodelshop.co.uk
138.8K
Revenue
123.5K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
kentmodels.co.uk screenshot
#3 kentmodels.co.uk
39.9K
Revenue
25.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
1001hobbies.co.uk screenshot
#4 1001hobbies.co.uk
28.5K
Revenue
15.5K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
airfix.com screenshot
#5 airfix.com
259.3K
Revenue
210.1K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
hobbies.co.uk vs top market performers
hobbies.co.uk
top retailers
conversion rate vs average order value for hobbies.co.uk and its competitors
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Revenue share by device at hobbies.co.uk

In March large majority of sales on hobbies.co.uk, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on hobbies.co.uk, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hobbies.co.uk channels

Identify top traffic channels that drive growth for hobbies.co.ukand discover how performance of traffic channels has changed over time.

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hobbies.co.uk Google Ads spend

Evaluate hobbies.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hobbies.co.uk devices

Review hobbies.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hobbies.co.uk top markets

Explore hobbies.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hobbies.co.uk country & global rank

Assess the ranking of hobbies.co.uk among other retailers within its primary country and worldwide.

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