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Sep 2024
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Home/Insights/Retailers/himistry.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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12.2K
Revenue
1.4K
Sessions
5.5-6.0%
Conversion rate
$125-150
Average order value
Online only revenue for himistry.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Himistry.com is an online platform that offers a range of skincare and grooming products for men. The website provides a variety of products such as face washes, moisturizers, shaving creams, and haircare items. It aims to cater specifically to the male demographic, focusing on self-care and grooming needs.

himistry.com’s revenueOVER TIME
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Over the past three months, himistry.com revenue has experienced decline of 21%, compared to the preceding three months.

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himistry.com revenue decline for last six months
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OVERVIEW
In September 2024, himistry.com in the BEAUTY AND COSMETICS industry had online sales revenue of $12,246 (median $53,315) and a conversion rate of 5.50-6.00% (industry range 1.45%-4.62%). The average order value (AOV) was $125-150 (industry range $49-$191) with 1,394 sessions (median 22,216). The top performer in the category was ulta.com with $114,902,798 in revenue and the highest sessions came from sephora.com at 41,256,765. Despite below-average revenue and sessions, himistry.com maintained a competitive conversion rate and AOV in the market.
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himistry.com competitors

When comparing himistry.com to its competitors in the men's grooming industry, it is evident that himistry.com falls in the middle range in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. While himistry.com generated a revenue of $12,246 with 82 transactions and 1,394 sessions, boasting an AOV of $125-150 and a conversion rate of 5.50-6.00%, its competitors show varying degrees of success. For instance, supply.co stands out with a significantly higher revenue of $687,482 from 10,048 transactions and 239,538 sessions, despite having a lower AOV of $50-75 and a conversion rate of 4.00-4.50%. On the other hand, blacklandrazors.com surpasses himistry.com with a revenue of $39,073, driven by 177 transactions and 11,706 sessions, coupled with a higher AOV of $200-225 but a lower conversion rate of 1.50-2.00%. Overall, himistry.com can strive to increase its performance metrics to compete more effectively in the market.

#1 blacklandrazors.com
39.1K
Revenue
11.7K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
#2 supply.co
687.5K
Revenue
239.5K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
#3 shopnewmen.com
3.4K
Revenue
1.1K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#4 freshheritage.com
51.6K
Revenue
8.7K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
#5 brickellmensproducts.com
208K
Revenue
141.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
himistry.com vs top market performers
himistry.com
top retailers
conversion rate vs average order value for himistry.com and its competitors
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himistry.com brandsby revenue

1
Logo for himistry naturalsHimistry Naturals

himistry.com categoriesby revenue

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brands overtime comparison

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himistry.com channels

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himistry.com Google Ads spend

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himistry.com devices

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himistry.com top markets

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himistry.com country & global rank

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