herschel.com
Herschel.com is an e-commerce website that offers a wide range of products primarily focused on backpacks, luggage, and travel accessories. They feature a collection of stylish and functional items aimed at customers seeking durable and well-designed products for their everyday lifestyle, travel, and outdoor activities.
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herschel.com Annual Revenue and Growth
herschel.com's annual sales on its online store amounted to $19.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
herschel.com's monthly revenueOVER TIME
Over the past three months, herschel.com revenue has experienced decline of 6.5%, compared to the preceding three months.
herschel.com competitors
In June 2026, herschel.com generated $1,277,834 in revenue from 13,188 transactions and 505,953 sessions, with a conversion rate of 2.50-3.00%. In contrast, statebags.com achieved a revenue of $601,307 from 3,890 transactions across 111,588 sessions, boasting a slightly higher conversion rate of 3.00-3.50%. mainlandskateandsurf.com, however, lagged significantly with only $36,753 in revenue from 419 transactions on 54,948 sessions and a low conversion rate of 0.50-1.00%. Notably, pcna.com led the field with $4,063,152 in revenue and an AOV of $375-400, albeit with a conversion rate matching herschel.com at 2.50-3.00%. calpaktravel.com also performed strongly, generating $3,439,046 from 22,617 transactions, but its conversion rate fell between 1.50-2.00%. Overall, herschel.com competes well, especially with its relatively strong conversion rates and substantial revenue.
Revenue share by device at herschel.com
In June large majority of sales on herschel.com, 90% was finalized on desktop devices, with 9.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries herschel.com operates in
herschel.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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herschel.com channels
Identify top traffic channels that drive growth for herschel.comand discover how performance of traffic channels has changed over time.
herschel.com Google Ads spend
Evaluate herschel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
herschel.com devices
Review herschel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
