herschel.com
Herschel.com is an e-commerce website that offers a wide range of products primarily focused on backpacks, luggage, and travel accessories. They feature a collection of stylish and functional items aimed at customers seeking durable and well-designed products for their everyday lifestyle, travel, and outdoor activities.
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herschel.com's revenueOVER TIME
Over the past three months, herschel.com revenue has experienced growth of 24%, compared to the preceding three months.
herschel.com competitors
In July 2025, herschel.com reported revenue of $2,056,504 with 20,673 transactions and 758,038 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 2.50-3.00%. Comparing this to its competitors, mainlandskateandsurf.com had revenue of $15,345, 174 transactions, and 38,684 sessions with a conversion rate of 0.00-0.50%. xbusa.com reported revenue of $25,662, 192 transactions, and 10,664 sessions, with a higher AOV of $125-150 and a conversion rate of 1.50-2.00%. statebags.com recorded revenue of $1,985,396, 15,052 transactions, and 321,839 sessions, showcasing a higher AOV of $125-150 and a conversion rate of 4.50-5.00%. pcna.com had the highest revenue at $3,411,215, with 8,315 transactions, 328,742 sessions, an AOV of $400-425, and a conversion rate matching herschel.com at 2.50-3.00%. calpaktravel.com reported revenue of $2,338,188, 14,314 transactions, and 859,888 sessions, with an AOV of $150-175 and a conversion rate of 1.50-2.00%. herschel.com's performance falls within the range of its competitors in terms of revenue and conversion rate, with potential areas for growth in transactions and sessions.
Revenue share by device at herschel.com
In July large majority of sales on herschel.com, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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herschel.com channels
Identify top traffic channels that drive growth for herschel.comand discover how performance of traffic channels has changed over time.
herschel.com Google Ads spend
Evaluate herschel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
herschel.com devices
Review herschel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
