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Sep 2024
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Home/Insights/Retailers/herschel.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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2.3M
Revenue
567.6K
Sessions
3.5-4.0%
Conversion rate
$100-125
Average order value
Online only revenue for herschel.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Herschel.com is an e-commerce website that offers a wide range of products primarily focused on backpacks, luggage, and travel accessories. They feature a collection of stylish and functional items aimed at customers seeking durable and well-designed products for their everyday lifestyle, travel, and outdoor activities.

herschel.com’s revenueOVER TIME
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Over the past three months, herschel.com revenue has experienced growth of 51%, compared to the preceding three months.

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herschel.com revenue growth for last six months
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OVERVIEW
In September 2024, herschel.com in the FASHION AND APPAREL industry had online sales revenue of $2,300,397, with a median revenue of $94,472. The conversion rate was 3.50-4.00%, while a very high rate in the industry was 3.32% and a low was 0.81%. The average order value (AOV) was $100-125, with a high of $399 and a low of $79. The website had 567,610 sessions, while the top site in the industry had 175,831,303 sessions and the median was 36,862.
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herschel.com competitors

When comparing herschel.com to its competitors in the backpack and travel accessories industry, herschel.com falls short in terms of revenue and transactions. While herschel.com generated $2,300,397 in revenue from 21,315 transactions and 567,610 sessions with an average order value (AOV) of $100-125 and a conversion rate of 3.50-4.00%, its competitors outperformed in these metrics. For instance, calpaktravel.com outshined with $3,414,057 in revenue from 18,169 transactions and 832,337 sessions, boasting an AOV of $175-200 and a conversion rate of 2.00-2.50%. Similarly, pcna.com excelled with $4,429,791 in revenue from 11,037 transactions and 389,649 sessions, showcasing a high AOV of $400-425 and a conversion rate of 2.50-3.00%. Despite herschel.com's decent performance, it still has room to improve its revenue generation and transaction numbers to compete more effectively with its industry counterparts.

#1 mainlandskateandsurf.com
32.6K
Revenue
32.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
#2 xbusa.com
44.2K
Revenue
23.9K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
#3 statebags.com
835.3K
Revenue
129.9K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
#4 pcna.com
4.4M
Revenue
389.6K
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
#5 calpaktravel.com
3.4M
Revenue
832.3K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
herschel.com vs top market performers
herschel.com
top retailers
conversion rate vs average order value for herschel.com and its competitors
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herschel.com brandsby revenue

1
Logo for website accessibilityWebsite Accessibility

herschel.com categoriesby revenue

1
Suitcases
2
Coats & Jackets
3
Shirts & Tops
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brands overtime comparison

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herschel.com channels

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herschel.com Google Ads spend

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herschel.com devices

Review herschel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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herschel.com top markets

Explore herschel.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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herschel.com country & global rank

Assess the ranking of herschel.com among other retailers within its primary country and worldwide.

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