herschel.com
Herschel.com is an e-commerce website that offers a wide range of products primarily focused on backpacks, luggage, and travel accessories. They feature a collection of stylish and functional items aimed at customers seeking durable and well-designed products for their everyday lifestyle, travel, and outdoor activities.
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herschel.com Annual Revenue and Growth
herschel.com's annual sales on its online store amounted to $19.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
herschel.com's monthly revenueOVER TIME
Over the past three months, herschel.com revenue has experienced decline of 31%, compared to the preceding three months.
herschel.com competitors
In May 2026, herschel.com generated $1,121,953 in revenue from 11,829 transactions and 457,204 sessions, with a conversion rate of 2.50-3.00%. In contrast, mainlandskateandsurf.com struggled, bringing in only $27,394 with 316 transactions and a conversion rate of 0.50-1.00%. statebags.com, while lower in revenue than herschel.com at $694,325, had a higher conversion rate of 3.00-3.50% from 4,410 transactions across 125,880 sessions. pcna.com outperformed all with $3,117,549 in revenue and a conversion rate of 2.50-3.00%, but its AOV was significantly higher at $375-400. calpaktravel.com generated $2,893,862 from 18,894 transactions but had a lower conversion rate of 1.00-1.50%. Overall, herschel.com remains competitive, particularly in conversion metrics, compared to its peers.
Revenue share by device at herschel.com
In May large majority of sales on herschel.com, 90% was finalized on desktop devices, with 9.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries herschel.com operates in
herschel.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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herschel.com channels
Identify top traffic channels that drive growth for herschel.comand discover how performance of traffic channels has changed over time.
herschel.com Google Ads spend
Evaluate herschel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
herschel.com devices
Review herschel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
