herschel.com
Herschel.com is an e-commerce website that offers a wide range of products primarily focused on backpacks, luggage, and travel accessories. They feature a collection of stylish and functional items aimed at customers seeking durable and well-designed products for their everyday lifestyle, travel, and outdoor activities.
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herschel.com Annual Revenue and Growth
herschel.com's annual sales on its online store amounted to $19.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
herschel.com's monthly revenueOVER TIME
Over the past three months, herschel.com revenue has experienced growth of 37%, compared to the preceding three months.
herschel.com competitors
In August 2026, herschel.com stands out with a commendable conversion rate of 2.00-2.50%, outperforming competitors like mainlandskateandsurf.com, which trails with 0.00-0.50%. However, in terms of revenue, herschel.com ranks 4 of 6 with $1.8 million, falling behind calpaktravel.com, which leads at $4 million. In transactions, herschel.com performs well with 18,400, ranking 2 of 6, while calpaktravel.com also surpasses it with 24,000. When it comes to sessions, herschel.com again ranks 2 of 6 with 802,000, trailing calpaktravel.com’s impressive 1.6 million sessions. Overall, herschel.com shows strong engagement metrics despite being outpaced in revenue and session counts by several competitors.
Revenue share by device at herschel.com
In August large majority of sales on herschel.com, 90% was finalized on desktop devices, with 9.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries herschel.com operates in
herschel.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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herschel.com channels
Identify top traffic channels that drive growth for herschel.comand discover how performance of traffic channels has changed over time.
herschel.com Google Ads spend
Evaluate herschel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
herschel.com devices
Review herschel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
