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Nov 2025
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Home/Insights/Retailers/guidebeauty.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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13.1K
Revenue
Nov 25
3.7K
Sessions
Nov 25
3.0-3.5%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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Guidebeauty.com is a website that offers a range of beauty products for sale. The platform features a variety of makeup tools and accessories designed to simplify application, including eyeliner, brow and eyeshadow applicators, as well as mascara shields. The tools aim to provide precision and enhance the overall makeup experience.

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guidebeauty.com Annual Revenue and Growth

guidebeauty.com's annual sales on its online store amounted to $300.5K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$300.5K
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
guidebeauty.com revenue by year

guidebeauty.com's monthly revenueOVER TIME
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Over the past three months, guidebeauty.com revenue has experienced decline of 73%, compared to the preceding three months.

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guidebeauty.com revenue decline for last six months
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OVERVIEW
In November 2025, guidebeauty.com generated $13,134 in online sales, significantly below the median of $62,853 in the FOOD AND DRINK industry. With a conversion rate of 3.00-3.50%, it falls short of the high benchmark of 6.58%, while its average order value (AOV) ranged between $100-125, compared to a high of $209. The site recorded 3,703 sessions, well below the industry median of 19,436, and far from the leader chewy.com, which boasts 45,423,920 sessions. These metrics highlight both the challenges and opportunities for guidebeauty.com in a competitive market.
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guidebeauty.com competitors

In November 2025, guidebeauty.com generated $13,134 in revenue from 128 transactions and 3,703 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 3.00-3.50%. In comparison, anisabeauty.com outperformed guidebeauty.com with $40,747 in revenue from 443 transactions and 28,356 sessions, but had a lower AOV of $75-100 and a conversion rate of 1.50-2.00%. Similarly, surrattbeauty.com surpassed guidebeauty.com with $68,551 in revenue from 877 transactions and 66,537 sessions, although it also had a lower AOV of $75-100 and a conversion rate of 1.00-1.50%. Despite guidebeauty.com's lower revenue and transaction numbers, its higher AOV and conversion rate suggest that it may be targeting a more niche, high-end market compared to its competitors.

anisabeauty.com screenshot
#1 anisabeauty.com
40.7K
Revenue
28.4K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
surrattbeauty.com screenshot
#2 surrattbeauty.com
68.6K
Revenue
66.5K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
guidebeauty.com vs top market performers
guidebeauty.com
top retailers
conversion rate vs average order value for guidebeauty.com and its competitors
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Revenue share by device at guidebeauty.com

In November large majority of sales on guidebeauty.com, 88% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 12% of sales coming from desktop devices.

In November large majority of sales on guidebeauty.com, 88% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 12% of sales coming from desktop devices.
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guidebeauty.com channels

Identify top traffic channels that drive growth for guidebeauty.comand discover how performance of traffic channels has changed over time.

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guidebeauty.com Google Ads spend

Evaluate guidebeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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guidebeauty.com devices

Review guidebeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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guidebeauty.com top markets

Explore guidebeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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guidebeauty.com country & global rank

Assess the ranking of guidebeauty.com among other retailers within its primary country and worldwide.

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