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Jan 2026
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Home/Insights/Retailers/friartux.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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251K
Revenue
Jan 26
93.7K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$275-300
AOV
Jan 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Friar Tux is a comprehensive online marketplace that specializes in formal attire rental for events. They offer a wide range of suits, tuxedos, and accessories for both men and women. Additionally, they provide alteration services, ensuring a perfect fit for customers. The user-friendly website aims to facilitate a convenient and reliable shopping experience.

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friartux.com Annual Revenue and Growth

friartux.com's annual sales on its online store amounted to $2.4M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2.4M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
friartux.com revenue by year

friartux.com's monthly revenueOVER TIME
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Over the past three months, friartux.com revenue has experienced decline of 13%, compared to the preceding three months.

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friartux.com revenue decline for last six months
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OVERVIEW
In January 2026, friartux.com, operating in the e-commerce and shopping sector, generated $250,956 in online sales, significantly exceeding the industry median of $104,613. With a conversion rate of 0.50-1.00%, it lags behind the high benchmark of 3.81%. The average order value (AOV) ranged from $275 to $300, lower than the high of $348, while the site attracted 93,690 sessions, surpassing the median of 44,933 but far below the leader, boots.com, which recorded 35,443,340 sessions. These metrics indicate friartux.com’s solid performance amidst a competitive landscape.
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friartux.com competitors

In January 2026, friartux.com generated a revenue of $250,956 with 841 transactions and 93,690 sessions, resulting in an average order value (AOV) of $275-300 and a conversion rate of 0.50-1.00%. Comparing this to its competitors, jimsformalwear.com had a revenue of $140,078 with 631 transactions and 41,917 sessions, menguin.com had a revenue of $206,222 with 925 transactions and 25,169 sessions, suitshop.com had a revenue of $1,330,527 with 5,944 transactions and 313,480 sessions, and menswearhouse.com had a revenue of $11,804,956 with 100,835 transactions and 5,548,485 sessions. The competitors generally had higher revenues and more transactions and sessions, except for jimsformalwear.com, indicating that friartux.com may need to focus on increasing its market share and customer base to compete effectively in the formalwear industry.

jimsformalwear.com screenshot
#1 jimsformalwear.com
140.1K
Revenue
41.9K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
menguin.com screenshot
#2 menguin.com
206.2K
Revenue
25.2K
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
suitshop.com screenshot
#3 suitshop.com
1.3M
Revenue
313.5K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
menswearhouse.com screenshot
#4 menswearhouse.com
11.8M
Revenue
5.5M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
buy4lesstuxedo.com screenshot
#5 buy4lesstuxedo.com
139.3K
Revenue
50K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
friartux.com vs top market performers
friartux.com
top retailers
conversion rate vs average order value for friartux.com and its competitors
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Revenue share by device at friartux.com

In January large majority of sales on friartux.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on friartux.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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friartux.com channels

Identify top traffic channels that drive growth for friartux.comand discover how performance of traffic channels has changed over time.

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friartux.com Google Ads spend

Evaluate friartux.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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friartux.com devices

Review friartux.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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friartux.com top markets

Explore friartux.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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friartux.com country & global rank

Assess the ranking of friartux.com among other retailers within its primary country and worldwide.

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