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Dec 2025
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Home/Insights/Retailers/menguin.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for menguin.commenguin.com

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140.7K
Revenue
Dec 25
22.8K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$200-225
AOV
Dec 25
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Menguin.com is an online platform that offers an extensive collection of formalwear for individuals. Their catalog includes products such as suits, tuxedos, accessories, and footwear for varied occasions. The website allows users to rent or purchase these items and provides customization options to ensure a perfect fit for customers.

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menguin.com Annual Revenue and Growth

menguin.com's annual sales on its online store amounted to $1.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$1.5M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
menguin.com revenue by year

menguin.com's monthly revenueOVER TIME
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Over the past three months, menguin.com revenue has experienced decline of 15%, compared to the preceding three months.

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menguin.com revenue decline for last six months
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OVERVIEW
In December 2025, menguin.com generated $140,661 in online sales, significantly surpassing the WEDDINGS median of $48,281, with a conversion rate of 2.50-3.00%, just below the industry high of 4.68%. The average order value (AOV) ranged from $200 to $225, well below the sector’s peak of $344, while sessions reached 22,793, exceeding the median of 12,188 but far behind the leading minted.com, which attracted 5,768,247 sessions. Overall, menguin.com demonstrated robust performance within its category, marked by solid revenue and session metrics.
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menguin.com competitors

In December 2025, menguin.com had a revenue of $140,661 from 643 transactions and 22,793 sessions, with an Average Order Value (AOV) of $200-$225 and a conversion rate of 2.50-3.00%. In comparison, friartux.com had a higher revenue of $195,862 from 729 transactions and 93,576 sessions, with an AOV of $250-$275 and a lower conversion rate of 0.50-1.00%. Jim's Formal Wear had a revenue of $91,163 from 397 transactions and 25,762 sessions, with an AOV of $225-$250 and a conversion rate of 1.50-2.00%. Flex Suits had a revenue of $33,246 from 239 transactions and 38,420 sessions, with an AOV of $125-$150 and a conversion rate of 0.50-1.00%. Suit Shop had the highest revenue of $1,048,372 from 4,714 transactions and 269,321 sessions, with an AOV of $200-$225 and a conversion rate of 1.50-2.00%.

friartux.com screenshot
#1 friartux.com
195.9K
Revenue
93.6K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
jimsformalwear.com screenshot
#2 jimsformalwear.com
91.2K
Revenue
25.8K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
flexsuits.com screenshot
#3 flexsuits.com
33.2K
Revenue
38.4K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
suitshop.com screenshot
#4 suitshop.com
1M
Revenue
269.3K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
menguin.com vs top market performers
menguin.com
top retailers
conversion rate vs average order value for menguin.com and its competitors
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Revenue share by device at menguin.com

In December large majority of sales on menguin.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on menguin.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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menguin.com channels

Identify top traffic channels that drive growth for menguin.comand discover how performance of traffic channels has changed over time.

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menguin.com Google Ads spend

Evaluate menguin.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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menguin.com devices

Review menguin.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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menguin.com top markets

Explore menguin.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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menguin.com country & global rank

Assess the ranking of menguin.com among other retailers within its primary country and worldwide.

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