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Jul 2025
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Home/Insights/Retailers/fatboyhair.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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42.1K
Revenue
4K
Sessions
6.0-6.5%
Conv. rate
$150-175
AOV
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Fatboyhair.com is an online platform offering a variety of hair care products and styling tools. The website is designed to cater to customers seeking hair products of various types, such as pomades, shampoos, and hair sprays. Additionally, it provides an accessible online shopping experience for hair enthusiasts.

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fatboyhair.com's revenueOVER TIME
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Over the past three months, fatboyhair.com revenue has experienced decline of 22%, compared to the preceding three months.

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fatboyhair.com revenue decline for last six months
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OVERVIEW
In July 2025, fatboyhair.com in the BEAUTY AND COSMETICS industry had online sales revenue of $42,101, with a median of $48,182. The conversion rate ranged from 6.00-6.50%, higher than the industry's very high of 4.31% and a low of 1.0%. The Average Order Value (AOV) was between $150-175, surpassing the industry's high of $211 and low of $51. The website had 3,979 sessions, compared to the industry's median of 20,909, with the highest at 41,064,568 from sephora.com. Despite not leading the industry, fatboyhair.com showcased solid performance metrics for the month.
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fatboyhair.com competitors

In July 2025, when comparing fatboyhair.com to its competitors, it is evident that fatboyhair.com falls short in terms of revenue, transactions, and sessions. fatboy.com, the most successful competitor, generated $791,574 in revenue with 2,649 transactions and 226,913 sessions. This surpasses fatboyhair.com's revenue of $42,101, 258 transactions, and 3,979 sessions. Additionally, fatboy.com boasts a higher average order value (AOV) of $275-300 compared to fatboyhair.com's AOV of $150-175. Moreover, fatboyhair.com has a significantly higher conversion rate of 6.00-6.50% in comparison to fatboy.com's conversion rate of 1.00-1.50%. Overall, fatboyhair.com lags behind its competitors such as fatboy.com, fatboyminibmx.com, and fatboyusa.com in terms of key metrics in the hair care industry in July 2025.

fatboy.com screenshot
#1 fatboy.com
791.6K
Revenue
226.9K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
fatboyminibmx.com screenshot
#2 fatboyminibmx.com
21K
Revenue
10.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
fatboyusa.com screenshot
#3 fatboyusa.com
77.3K
Revenue
25.6K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
fatboyhair.com vs top market performers
fatboyhair.com
top retailers
conversion rate vs average order value for fatboyhair.com and its competitors
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Revenue share by device at fatboyhair.com

In July large majority of sales on fatboyhair.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on fatboyhair.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fatboyhair.com channels

Identify top traffic channels that drive growth for fatboyhair.comand discover how performance of traffic channels has changed over time.

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fatboyhair.com Google Ads spend

Evaluate fatboyhair.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fatboyhair.com devices

Review fatboyhair.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fatboyhair.com top markets

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fatboyhair.com country & global rank

Assess the ranking of fatboyhair.com among other retailers within its primary country and worldwide.

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