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Dec 2025
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Home/Insights/Retailers/fashionfair.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for fashionfair.comfashionfair.com

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14.2K
Revenue
Dec 25
13.5K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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Fashionfair.com is an online store offering a diverse range of fashionable products. Their inventory includes clothing, accessories, and beauty products for men, women, and children. The website aims to provide consumers with a wide selection of trendy items, catering to various styles and preferences.

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fashionfair.com Annual Revenue and Growth

fashionfair.com's annual sales on its online store amounted to $711.1K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$711.1K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fashionfair.com revenue by year

fashionfair.com's monthly revenueOVER TIME
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Over the past three months, fashionfair.com revenue has experienced decline of 50%, compared to the preceding three months.

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fashionfair.com revenue decline for last six months
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OVERVIEW
In December 2025, fashionfair.com, operating in the BEAUTY AND COSMETICS industry, generated $14,195 in online sales, significantly below the median of $53,444, with a conversion rate of 2.00-2.50%, slightly above the low end of 1.29% but far from the high of 4.87%. The average order value (AOV) ranged from $50 to $75, below the industry high of $191. The site attracted 13,525 sessions, considerably less than the median of 23,270 and dramatically lower than the leader, sephora.com, with 76,213,109 sessions, indicating a need for improved performance metrics overall.
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fashionfair.com competitors

In December 2025, fashionfair.com had a revenue of $14,195 from 281 transactions with 13,525 sessions, boasting an average order value (AOV) of $50-$75 and a conversion rate of 2.00-2.50%. In comparison, its competitor floriroberts.com had a higher revenue of $26,474 from 518 transactions with 13,137 sessions. Both companies had a similar AOV range of $50-$75, but floriroberts.com had a higher conversion rate of 3.50-4.00%, indicating a more effective sales strategy. Despite fashionfair.com having slightly more sessions, floriroberts.com was able to convert a larger percentage of those visits into transactions, resulting in significantly higher revenue. To stay competitive, fashionfair.com may need to analyze and improve its conversion strategies to match the success of floriroberts.com in the online fashion market.

floriroberts.com screenshot
#1 floriroberts.com
26.5K
Revenue
13.1K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
fashionfair.com vs top market performers
fashionfair.com
top retailers
conversion rate vs average order value for fashionfair.com and its competitors
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Revenue share by device at fashionfair.com

In December large majority of sales on fashionfair.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.

In December large majority of sales on fashionfair.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.
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fashionfair.com channels

Identify top traffic channels that drive growth for fashionfair.comand discover how performance of traffic channels has changed over time.

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fashionfair.com Google Ads spend

Evaluate fashionfair.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fashionfair.com devices

Review fashionfair.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fashionfair.com top markets

Explore fashionfair.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fashionfair.com country & global rank

Assess the ranking of fashionfair.com among other retailers within its primary country and worldwide.

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