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Sep 2025
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Home/Insights/Retailers/farsali.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for farsali.comfarsali.com

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19.2K
Revenue
Sep 25
19.6K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Farsali.com is an online platform that offers a variety of beauty products. Their assortment includes skincare and makeup items that cater to different skin types and concerns. Farsali.com emphasizes offering high-quality products for customers looking to enhance their beauty routines.

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farsali.com Annual Revenue and Growth

farsali.com's annual sales on its online store amounted to $741.8K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$741.8K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
farsali.com revenue by year

farsali.com's monthly revenueOVER TIME
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Over the past three months, farsali.com revenue has experienced decline of 10%, compared to the preceding three months.

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farsali.com revenue decline for last six months
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OVERVIEW
In September 2025, farsali.com generated $19,225 in online sales, significantly below the BEAUTY AND COSMETICS median of $40,540, while its conversion rate ranged from 1.00% to 1.50%, lower than the industry's high of 4.54%. The average order value (AOV) was between $50 and $75, with the high benchmark being $203. farsali.com attracted 19,603 sessions, slightly surpassing the median of 18,928 but far from the highest sessions of 45,764,193 recorded by sephora.com. Overall, these metrics indicate room for growth and optimization in a competitive industry landscape.
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farsali.com competitors

In September 2025, farsali.com outperformed its competitor nuestcosmetics.com in terms of revenue, with Farsali bringing in $19,225 compared to Nuestcosmetics' $3,494. Farsali also had more transactions at 286, compared to Nuestcosmetics' 61. Despite having a higher number of sessions at 19,603, Farsali managed to maintain a competitive conversion rate of 1.00-1.50%, while Nuestcosmetics had a higher conversion rate of 4.00-4.50% with fewer sessions at 1,512. Both Farsali and Nuestcosmetics had similar average order values (AOV) ranging from $50-$75. Overall, farsali.com demonstrated stronger performance in terms of revenue and transactions, although nuestcosmetics.com had a higher conversion rate with fewer sessions.

nuestcosmetics.com screenshot
#1 nuestcosmetics.com
3.5K
Revenue
1.5K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
farsali.com vs top market performers
farsali.com
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conversion rate vs average order value for farsali.com and its competitors
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Revenue share by device at farsali.com

In September large majority of sales on farsali.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In September large majority of sales on farsali.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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farsali.com channels

Identify top traffic channels that drive growth for farsali.comand discover how performance of traffic channels has changed over time.

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farsali.com Google Ads spend

Evaluate farsali.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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farsali.com devices

Review farsali.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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farsali.com top markets

Explore farsali.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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farsali.com country & global rank

Assess the ranking of farsali.com among other retailers within its primary country and worldwide.

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