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May 2025
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Home/Insights/Retailers/fairytaleshaircare.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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114.5K
Revenue
42.8K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
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FairyTalesHairCare.com is a website specializing in the sale of hair care products. They offer a wide range of products, including shampoos, conditioners, and styling solutions. Visitors can browse a variety of items tailored for different hair types and concerns. The website provides a convenient platform to purchase hair care essentials.

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fairytaleshaircare.com's revenueOVER TIME
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Over the past three months, fairytaleshaircare.com revenue has experienced growth of 133%, compared to the preceding three months.

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fairytaleshaircare.com revenue growth for last six months
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OVERVIEW
fairytaleshaircare.com in the BEAUTY AND COSMETICS industry had a revenue of $114,543 with a conversion rate of 3.50-4.00% and an AOV of $50-75 in May 2025. They had 42,830 sessions, while the highest sessions came from sephora.com at 38,510,361 and the median sessions were 19,997. The largest revenue in the industry was ulta.com at $96,002,620, with a very high conversion rate of 4.51% and a very high AOV of $213. The very low conversion rate was 1.17% and the very low AOV was $53.
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fairytaleshaircare.com competitors

In May 2025, fairytaleshaircare.com outperformed its competitors in terms of revenue, transactions, and sessions. While fairytaleshaircare.com generated a revenue of $114,543 from 1,605 transactions and 42,830 sessions, tisfortame.com only made $2,122 from 64 transactions and 3,958 sessions. Additionally, btystore.com performed better with $7,396 in revenue from 127 transactions and 3,191 sessions, but still fell short compared to fairytaleshaircare.com. In terms of average order value (AOV) and conversion rate, fairytaleshaircare.com falls within the range of $50-75 AOV and 3.50-4.00% conversion rate, similar to btystore.com. tisfortame.com, on the other hand, has a lower AOV range of $25-50 and a lower conversion rate range of 1.50-2.00%. Overall, fairytaleshaircare.com proves to be a strong competitor in the market based on these metrics.

tisfortame.com screenshot
#1 tisfortame.com
2.1K
Revenue
4K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
btystore.com screenshot
#2 btystore.com
7.4K
Revenue
3.2K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
fairytaleshaircare.com vs top market performers
fairytaleshaircare.com
top retailers
conversion rate vs average order value for fairytaleshaircare.com and its competitors
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Revenue share by device at fairytaleshaircare.com

In May large majority of sales on fairytaleshaircare.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices.

In May large majority of sales on fairytaleshaircare.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices.
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fairytaleshaircare.com channels

Identify top traffic channels that drive growth for fairytaleshaircare.comand discover how performance of traffic channels has changed over time.

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fairytaleshaircare.com Google Ads spend

Evaluate fairytaleshaircare.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fairytaleshaircare.com devices

Review fairytaleshaircare.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fairytaleshaircare.com top markets

Explore fairytaleshaircare.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fairytaleshaircare.com country & global rank

Assess the ranking of fairytaleshaircare.com among other retailers within its primary country and worldwide.

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