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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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240.6K
Revenue
Jul 26
93.3K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$150-175
AOV
Jul 26
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eterna.de Annual Revenue and Growth

eterna.de's annual sales on its online store amounted to $10.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$10.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
eterna.de revenue by year

eterna.de's monthly revenueOVER TIME
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Over the past three months, eterna.de revenue has experienced decline of 42%, compared to the preceding three months.

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eterna.de revenue decline for last six months
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OVERVIEW
eterna.de's conversion rate for July 2026 ranged from 1.00% to 1.50%, which is within the typical range of 0.66% to 3.1% for fashion and apparel. The average order value (AOV) stood between $150 and $175, also within the category's typical range of $84 to $403. With online sales revenue reaching $241,000, eterna.de significantly outperformed an average fashion and apparel store, which generates around $71,300 monthly. The site attracted 93,300 sessions, well above the average fashion and apparel store's 28,400 sessions, but far below the highest traffic of shein.com, which sees 301.1 million sessions.
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eterna.de competitors

The most striking gap is in revenue, where eterna.de trails seidensticker.com by a staggering $1.6 million. As of July 2026, eterna.de reported a revenue of $241,000 from 1,385 transactions across 93,300 sessions, yielding an average order value (AOV) between $150-175 and a conversion rate of 1.00-1.50%. In comparison, hemdenbox.de generated $143,000 from 1,224 transactions in 50,800 sessions with an AOV of $100-125 and a higher conversion rate of 2.00-2.50%. Meanwhile, businesshemden.com fared better with $194,000 in revenue from 1,778 transactions, showing a similar conversion rate. However, eterna.de significantly lags behind the top performers: hemden.de and olymp.com, which generated $1.1 million and $980,000 respectively, while achieving conversion rates of 2.00-2.50% and 1.50-2.00%. Overall, eterna.de ranks 4th in sessions, trailing olymp.com by 329,000.

hemdenbox.de screenshot
#1 hemdenbox.de
143.5K
Revenue
50.8K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
businesshemden.com screenshot
#2 businesshemden.com
194.2K
Revenue
80.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
seidensticker.com screenshot
#3 seidensticker.com
1.8M
Revenue
175.1K
Sessions
6.0-6.5%
Conv. rate
$150-175
AOV
hemden.de screenshot
#4 hemden.de
1.1M
Revenue
393.6K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
olymp.com screenshot
#5 olymp.com
980.4K
Revenue
422K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
eterna.de vs top market performers
eterna.de
top retailers
conversion rate vs average order value for eterna.de and its competitors
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Revenue share by device at eterna.de

In July large majority of sales on eterna.de, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on eterna.de, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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eterna.de channels

Identify top traffic channels that drive growth for eterna.deand discover how performance of traffic channels has changed over time.

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eterna.de Google Ads spend

Evaluate eterna.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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eterna.de devices

Review eterna.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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eterna.de top markets

Explore eterna.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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eterna.de country & global rank

Assess the ranking of eterna.de among other retailers within its primary country and worldwide.

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