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May 2025
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Home/Insights/Retailers/embellishfx.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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36.3K
Revenue
13.5K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
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Embellishfx.com is an online platform that offers a range of products related to special effects makeup. Their inventory includes prosthetics, makeup kits, special effect supplies, and costume accessories. The website serves as a comprehensive resource for enthusiasts and professionals seeking quality products pertaining to special effects makeup.

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embellishfx.com's revenueOVER TIME
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Over the past three months, embellishfx.com revenue has experienced growth of 36%, compared to the preceding three months.

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embellishfx.com revenue growth for last six months
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OVERVIEW
In May 2025, embellishfx.com, a BEAUTY AND COSMETICS website, had a revenue of $36,273 for online sales, with a conversion rate of 3.00-3.50% and an AOV of $75-100. The largest online store in this category is ulta.com with $96,002,620 in revenue. A very high conversion rate in this industry is 4.51%, while a very low conversion rate is 1.17%. A very high AOV is $213, while a very low AOV is $53. embellishfx.com had 13,450 sessions, compared to the highest sessions at 38,510,361 from sephora.com, with a median of 19,997 sessions in the BEAUTY AND COSMETICS category.
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embellishfx.com competitors

In May 2025, embellishfx.com generated a revenue of $36,273 with 462 transactions and 13,450 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 3.00-3.50%. When compared to its competitors, embellishfx.com falls behind norcostco.com in revenue, which generated $149,321 from 416 transactions and 12,120 sessions. However, embellishfx.com outperforms stagemakeuponline.com and makeupmania.com in revenue, transactions, and sessions. In terms of AOV, norcostco.com leads with a range of $350-375, while sillyfarm.com has the highest AOV among the competitors with a range of $150-175. Conversion rates are consistent across embellishfx.com, norcostco.com, and sillyfarm.com at 3.00-3.50%, showcasing their effectiveness in turning sessions into transactions. Overall, embellishfx.com holds its own among its competitors in the online makeup industry.

stagemakeuponline.com screenshot
#1 stagemakeuponline.com
21K
Revenue
14.6K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
makeupmania.com screenshot
#2 makeupmania.com
7.2K
Revenue
5.8K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
norcostco.com screenshot
#3 norcostco.com
149.3K
Revenue
12.1K
Sessions
3.0-3.5%
Conv. rate
$350-375
AOV
camerareadycosmetics.com screenshot
#4 camerareadycosmetics.com
70.9K
Revenue
108.5K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
sillyfarm.com screenshot
#5 sillyfarm.com
34.9K
Revenue
8.4K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
embellishfx.com vs top market performers
embellishfx.com
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conversion rate vs average order value for embellishfx.com and its competitors
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Revenue share by device at embellishfx.com

In May large majority of sales on embellishfx.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices.

In May large majority of sales on embellishfx.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices.
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embellishfx.com channels

Identify top traffic channels that drive growth for embellishfx.comand discover how performance of traffic channels has changed over time.

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embellishfx.com Google Ads spend

Evaluate embellishfx.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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embellishfx.com devices

Review embellishfx.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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embellishfx.com top markets

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embellishfx.com country & global rank

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