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Jun 2026
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Home/Insights/Retailers/driftaway.coffee
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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95.3K
Revenue
Jun 26
43.2K
Sessions
Jun 26
1.5-2.0%
Conv. rate
Jun 26
$100-125
AOV
Jun 26
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Driftaway.coffee is a website that offers a variety of freshly roasted coffees sourced from different regions of the world. Customers can choose from different subscription options, where they receive personalized coffee selections based on their taste preferences. The website also provides information about the farmers and regions from where the coffee is sourced.

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driftaway.coffee Annual Revenue and Growth

driftaway.coffee's annual sales on its online store amounted to $1.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$1.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
driftaway.coffee revenue by year

driftaway.coffee's monthly revenueOVER TIME
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Over the past three months, driftaway.coffee revenue has experienced growth of 14%, compared to the preceding three months.

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driftaway.coffee revenue growth for last six months
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OVERVIEW
In June 2026, driftaway.coffee achieved online sales revenue of $95,263, significantly outperforming the FOOD AND DRINK median of $37,964, with a conversion rate of 1.50-2.00%, slightly above the lower industry threshold of 1.43%. Their average order value (AOV) ranged from $100-125, lower than the high of $273 seen in the sector. The site recorded 43,161 sessions, a stark contrast to the leading competitor, totalwine.com, which boasts 9,870,605 sessions. Overall, driftaway.coffee's metrics reflect a strong performance in a competitive landscape, emphasizing its growing market presence in the beverages category.
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driftaway.coffee competitors

In June 2026, driftaway.coffee reported a revenue of $95,263 with 766 transactions and 43,161 sessions, resulting in a conversion rate of 1.50-2.00%. Competitors vary significantly; deathwishcoffee.com led with $403,943 in revenue and a conversion rate of 2.00-2.50%. coffeebean.com also performed well with $339,016 in revenue, matching driftaway.coffee’s conversion rate but with significantly more transactions (4,046). adagio.com had the highest revenue at $573,789 but shared a similar AOV range of 100-125. Meanwhile, theresterie.com and redrosetea.com underperformed relative to driftaway.coffee, with revenues of $55,226 and $49,482 respectively. Their higher conversion rates (2.50-3.00%) suggest a more effective sales strategy despite lower overall sales. This analysis indicates that while driftaway.coffee maintains a competitive AOV, it lags in total revenue compared to its larger competitors.

deathwishcoffee.com screenshot
#1 deathwishcoffee.com
403.9K
Revenue
219.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
theroasterie.com screenshot
#2 theroasterie.com
55.2K
Revenue
30.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
coffeebean.com screenshot
#3 coffeebean.com
339K
Revenue
227.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
redrosetea.com screenshot
#4 redrosetea.com
49.5K
Revenue
26K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
adagio.com screenshot
#5 adagio.com
573.8K
Revenue
320.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
driftaway.coffee vs top market performers
driftaway.coffee
top retailers
conversion rate vs average order value for driftaway.coffee and its competitors
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Revenue share by device at driftaway.coffee

In June large majority of sales on driftaway.coffee, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on driftaway.coffee, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries driftaway.coffee operates in

driftaway.coffee is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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driftaway.coffee channels

Identify top traffic channels that drive growth for driftaway.coffeeand discover how performance of traffic channels has changed over time.

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driftaway.coffee Google Ads spend

Evaluate driftaway.coffee's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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driftaway.coffee devices

Review driftaway.coffee's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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driftaway.coffee top markets

Explore driftaway.coffee's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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driftaway.coffee country & global rank

Assess the ranking of driftaway.coffee among other retailers within its primary country and worldwide.

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