May 2024

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Home/Insights/Retailers/directdoorhardware.com

TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

directdoorhardware.com

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230.1K

Revenue

73.3K

Sessions

0.5-1.0%

Conversion rate

$400-500

Average order value

Online only revenue for directdoorhardware.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: HOME AND GARDEN

directdoorhardware.com’s revenueOVER TIME
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Over the past three months, directdoorhardware.com revenue has experienced decline of 21%, compared to the preceding three months.

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directdoorhardware.com revenue decline for last six months

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OVERVIEW

In May 2024, directdoorhardware.com in the home_and_garden industry generated $230,125 in online sales, exceeding the median revenue of $196,711. The site's conversion rate falls within the range of 0.50-1.00%, while the highest conversion rate in the category is 3.02% and the lowest is 0.74%. The average order value (AOV) for directdoorhardware.com is between $475-500, with a high AOV of $709 and a low of $92. The site saw 73,332 sessions, compared to the highest sessions of 48,325,788 from harborfreight.com, with a median of 48,380 sessions in the home_and_garden category.

directdoorhardware.com competitors

directdoorhardware.com falls behind its competitors in terms of revenue, with a total of $230,125 compared to MyKnobs at $3,084,263 and GoKeyless at $726,379. directdoorhardware.com also has fewer transactions with 483 compared to MyKnobs at 14,117. However, directdoorhardware.com has a higher Average Order Value (AOV) ranging between $475-$500, outperforming HardwareHut and DoorLocksDirect in this metric. In terms of conversion rate, directdoorhardware.com falls within the range of 0.50-1.00, putting it on par with House of Antique Hardware and HardwareHut, but behind MyKnobs and DoorLocksDirect. Despite its lower revenue and transaction numbers, directdoorhardware.com showcases a higher AOV and a competitive conversion rate compared to some of its competitors in the door hardware industry.

#1 doorlocksdirect.com

318.6K

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Sessions

3.0-3.5%

Conv. rate

$225-250

AOV

#2 myknobs.com

3.1M

Revenue

390K

Sessions

3.5-4.0%

Conv. rate

$200-225

AOV

#3 houseofantiquehardware.com

397.3K

Revenue

201.7K

Sessions

1.5-2.0%

Conv. rate

$100-125

AOV

#4 hardwarehut.com

411.3K

Revenue

117.8K

Sessions

1.0-1.5%

Conv. rate

$225-250

AOV

#5 gokeyless.com

726.4K

Revenue

121.4K

Sessions

1.5-2.0%

Conv. rate

$350-375

AOV

directdoorhardware.com vs top market performers

directdoorhardware.com

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directdoorhardware.com channels

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directdoorhardware.com Google Ads spend

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directdoorhardware.com devices

Review directdoorhardware.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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directdoorhardware.com top markets

Explore directdoorhardware.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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