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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for diono.comdiono.com

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109K
Revenue
37.9K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
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Diono.com is a marketplace for automotive products catering to families. The website offers a wide variety of car seats, boosters, strollers, and travel accessories. They provide safety equipment such as harnesses and adapters, aiming to offer convenience and peace of mind to buyers.

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diono.com's revenueOVER TIME
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Over the past three months, diono.com revenue has experienced decline of 32%, compared to the preceding three months.

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diono.com revenue decline for last six months
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OVERVIEW
diono.com's revenue for online sales in CHILDCARE is $109,016, with a conversion rate of 1.00-1.50% and an AOV of $250-275. The store has 37,870 sessions in May 2025. babylist.com leads with $81,210,274 in revenue, 4.58% conversion rate, and $282 AOV, while the median revenue is $51,120 and sessions are 19,914 in the CHILDCARE category. Very low conversion rate is 1.07% and AOV is $58.
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diono.com competitors

In May 2025, diono.com reported a revenue of $109,016 with 424 transactions and 37,870 sessions, boasting an average order value (AOV) of $250-$275 and a conversion rate of 1.00-1.50%. When compared to its competitors, diono.com falls short in terms of revenue and transactions. For instance, pishposhbaby.com generated $302,345 in revenue with 1,237 transactions and 54,452 sessions, achieving a higher conversion rate of 2.00-2.50%. Similarly, chiccousa.com recorded $1,263,386 in revenue from 5,452 transactions and 469,844 sessions, maintaining a conversion rate of 1.00-1.50%. However, diono.com outperformed littlefolksnyc.com, which had $74,541 in revenue, 280 transactions, and 11,559 sessions, but a higher conversion rate of 2.00-2.50%. Overall, diono.com faces stiff competition in the baby and child safety industry, with some competitors surpassing its performance metrics.

littlefolksnyc.com screenshot
#1 littlefolksnyc.com
74.5K
Revenue
11.6K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
pishposhbaby.com screenshot
#2 pishposhbaby.com
302.3K
Revenue
54.5K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
safety1st.com screenshot
#3 safety1st.com
240.5K
Revenue
158.4K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
saferide4kids.com screenshot
#4 saferide4kids.com
156.9K
Revenue
59.7K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
chiccousa.com screenshot
#5 chiccousa.com
1.3M
Revenue
469.8K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
diono.com vs top market performers
diono.com
top retailers
conversion rate vs average order value for diono.com and its competitors
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Revenue share by device at diono.com

In May large majority of sales on diono.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices.

In May large majority of sales on diono.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices.
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diono.com channels

Identify top traffic channels that drive growth for diono.comand discover how performance of traffic channels has changed over time.

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diono.com Google Ads spend

Evaluate diono.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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diono.com devices

Review diono.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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diono.com top markets

Explore diono.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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diono.com country & global rank

Assess the ranking of diono.com among other retailers within its primary country and worldwide.

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