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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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1.2M
Revenue
519.8K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

DICTUM is about more than just tools - For more than 170 years, DICTUM has been offering an extensive range of tools, including garden tools, mater...

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dictum.com's revenueOVER TIME
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Over the past three months, dictum.com revenue has experienced decline of 37%, compared to the preceding three months.

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dictum.com revenue decline for last six months
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OVERVIEW
In May 2025, dictum.com in the HOME AND GARDEN industry reported a revenue of $1,234,366 with a conversion rate of 0.50-1.00% and an AOV of $250-275. The store had 519,782 sessions, with homedepot.com leading in sessions with 181,263,132. The median revenue in the industry was $131,378, while the highest was $1,523,750,068. A high conversion rate in the industry was 3.35%, and a low was 0.68%. Similarly, a very high AOV was $677, and a low was $94, with median sessions at 36,055.
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dictum.com competitors

In May 2025, dictum.com, with a revenue of 1,234,366 and 4,855 transactions from 519,782 sessions, boasts an Average Order Value (AOV) of 250-275 and a conversion rate of 0.50-1.00. Compared to its competitors, dictum.com falls behind in revenue compared to cecil.de with 2,212,224 revenue and 20,447 transactions, as well as sautershop.de with 860,594 revenue and 2,168 transactions. However, dictum.com performs better in terms of AOV when compared to feines-werkzeug.de with an AOV of 175-200 and holz-metall.info with an AOV of 650-675. In terms of conversion rate, dictum.com is on par with its competitors like sautershop.de and feines-werkzeug.de, all falling within the 1.50-2.00 range. Despite facing tough competition in revenue and transactions, dictum.com excels in AOV and maintains a competitive conversion rate within its industry.

sautershop.de screenshot
#1 sautershop.de
860.6K
Revenue
131.7K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
feines-werkzeug.de screenshot
#2 feines-werkzeug.de
108.5K
Revenue
30.3K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
cecil.de screenshot
#3 cecil.de
2.2M
Revenue
1M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
holz-metall.info screenshot
#4 holz-metall.info
808.9K
Revenue
68.6K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
mima.de screenshot
#5 mima.de
496.4K
Revenue
52.6K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
dictum.com vs top market performers
dictum.com
top retailers
conversion rate vs average order value for dictum.com and its competitors
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Revenue share by device at dictum.com

In May large majority of sales on dictum.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices.

In May large majority of sales on dictum.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices.
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dictum.com channels

Identify top traffic channels that drive growth for dictum.comand discover how performance of traffic channels has changed over time.

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dictum.com Google Ads spend

Evaluate dictum.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dictum.com devices

Review dictum.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dictum.com top markets

Explore dictum.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dictum.com country & global rank

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