Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
May 2026
All countries
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for mima.demima.de

Start benchmarking for free
Sign in with GoogleSign up with Google
530.6K
Revenue
May 26
59.1K
Sessions
May 26
1.5-2.0%
Conv. rate
May 26
$400-500
AOV
May 26
Loading...
  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Maschinen, Werkzeuge und Zubehör rund um`s Holzhandwerk online bestellen | mima.de: ✓ Portofrei ab 60€ ✓ schnelle Lieferung ✓ kompetente Beratung.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

mima.de Annual Revenue and Growth

mima.de's annual sales on its online store amounted to $6.3M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$6.3M
Annual growth forecast2025/2026
5-10%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
mima.de revenue by year

mima.de's monthly revenueOVER TIME
View real-time data

Over the past three months, mima.de revenue has experienced decline of 10%, compared to the preceding three months.

View real-time data
mima.de revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In May 2026, mima.de generated $530,566 in online sales, significantly outperforming the median revenue of $120,627 in the home and garden sector, while the largest competitor, homedepot.com, reached over $1.34 billion. mima.de's conversion rate ranged from 1.50% to 2.00%, below the high of 3.47% yet above the low of 0.71%, and its average order value (AOV) was between $475 and $500, contrasting with a high of $688 and a low of $94. Additionally, mima.de recorded 59,104 sessions, well above the median of 34,297, yet dwarfed by homedepot.com's staggering 184 million sessions.
Read more

mima.de competitors

In May 2026, mima.de reported revenue of $530,566 from 1,075 transactions and 59,104 sessions, with an average order value (AOV) of $475-500 and a conversion rate of 1.50-2.00%. Competitors such as sautershop.de outperformed mima.de with $806,254 in revenue, achieving 2,009 transactions from 141,336 sessions at a lower AOV of $400-425 and a conversion rate of 1.00-1.50%. holz-metall.info also fared well, generating $756,903 in revenue from 1,188 transactions at a higher AOV of $625-650 but with a similar conversion rate of 1.50-2.00%. Meanwhile, passiontec.de led the pack with an impressive $979,879 in revenue from 3,588 transactions, showcasing a conversion rate of 3.50-4.00%, albeit with a much lower AOV of $250-275. toolnation.de and rubart.de had revenues of $376,138 and $473,498 respectively, with conversion rates ranging from 1.50-2.50%.

sautershop.de screenshot
#1 sautershop.de
806.3K
Revenue
141.3K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
holz-metall.info screenshot
#2 holz-metall.info
756.9K
Revenue
71.7K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
toolnation.de screenshot
#3 toolnation.de
376.1K
Revenue
59.3K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
rubart.de screenshot
#4 rubart.de
473.5K
Revenue
86.1K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
passiontec.de screenshot
#5 passiontec.de
979.9K
Revenue
92.3K
Sessions
3.5-4.0%
Conv. rate
$250-275
AOV
mima.de vs top market performers
mima.de
top retailers
conversion rate vs average order value for mima.de and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at mima.de

In May large majority of sales on mima.de, 90% was finalized on desktop devices, with 10% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on mima.de, 90% was finalized on desktop devices, with 10% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries mima.de operates in

mima.de is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

mima.de channels

Identify top traffic channels that drive growth for mima.deand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

mima.de Google Ads spend

Evaluate mima.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

mima.de devices

Review mima.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

mima.de top markets

Explore mima.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

mima.de country & global rank

Assess the ranking of mima.de among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard