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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for mima.demima.de

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605.5K
Revenue
Nov 25
70.5K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$400-500
AOV
Nov 25
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Maschinen, Werkzeuge und Zubehör rund um`s Holzhandwerk online bestellen | mima.de: ✓ Portofrei ab 60€ ✓ schnelle Lieferung ✓ kompetente Beratung.

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mima.de's monthly revenueOVER TIME
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Over the past three months, mima.de revenue has experienced growth of 14%, compared to the preceding three months.

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mima.de revenue growth for last six months
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OVERVIEW
In November 2025, mima.de achieved online sales revenue of $605,504, significantly exceeding the home_and_garden median of $122,040, yet far behind the leader, homedepot.com, at $1,609,249,476. Its conversion rate ranged from 1.50-2.00%, below the high benchmark of 3.53%, with sessions totaling 70,457, surpassing the median of 32,500 but dwarfed by homedepot.com’s 171,906,089. Additionally, mima.de’s average order value (AOV) was between $475-500, while high AOVs in the sector peak at $672, indicating solid performance yet room for improvement in overall market positioning and customer engagement.
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mima.de competitors

In November 2025, mima.de reported a revenue of 605,504 with 1,221 transactions and 70,457 sessions. Their average order value (AOV) ranged from 475-500, with a conversion rate of 1.50-2.00. Comparing this data to its competitors, sautershop.de had the highest revenue of 1,824,343 with 4,791 transactions and 153,284 sessions. However, their AOV was slightly lower at 375-400, but their conversion rate was higher at 3.00-3.50. holz-metall.info had a revenue of 941,098 with 1,716 transactions and 95,414 sessions, boasting a higher AOV of 525-550. toolnation.de had the lowest revenue of 299,463 with 743 transactions and 57,710 sessions, and rubart.de had a revenue of 469,819 with 1,804 transactions and 103,703 sessions. passiontec.de had a revenue of 1,525,175 with 4,956 transactions and 141,388 sessions, offering an AOV of 300-325 and a high conversion rate of 3.50-4.00.

sautershop.de screenshot
#1 sautershop.de
1.8M
Revenue
153.3K
Sessions
3.0-3.5%
Conv. rate
$375-400
AOV
holz-metall.info screenshot
#2 holz-metall.info
941.1K
Revenue
95.4K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
toolnation.de screenshot
#3 toolnation.de
299.5K
Revenue
57.7K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
rubart.de screenshot
#4 rubart.de
469.8K
Revenue
103.7K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
passiontec.de screenshot
#5 passiontec.de
1.5M
Revenue
141.4K
Sessions
3.5-4.0%
Conv. rate
$300-325
AOV
mima.de vs top market performers
mima.de
top retailers
conversion rate vs average order value for mima.de and its competitors
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Revenue share by device at mima.de

In November large majority of sales on mima.de, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on mima.de, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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mima.de channels

Identify top traffic channels that drive growth for mima.deand discover how performance of traffic channels has changed over time.

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mima.de Google Ads spend

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mima.de devices

Review mima.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mima.de top markets

Explore mima.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mima.de country & global rank

Assess the ranking of mima.de among other retailers within its primary country and worldwide.

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