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Apr 2026
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Home/Insights/Retailers/derma-nu.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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3.7K
Revenue
Apr 26
2K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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Derma-nu.com is an ecommerce platform offering a wide range of skincare products. They specialize in high-quality, cruelty-free formulations that cater to various skincare needs. Their inventory includes moisturizers, serums, cleansers, masks, and more. Additionally, the website features a helpful blog section providing skincare tips and information to its visitors.

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derma-nu.com Annual Revenue and Growth

derma-nu.com's annual sales on its online store amounted to $85.4K in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$85.4K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
derma-nu.com revenue by year

derma-nu.com's monthly revenueOVER TIME
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Over the past three months, derma-nu.com revenue has experienced decline of 6.1%, compared to the preceding three months.

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derma-nu.com revenue decline for last six months
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OVERVIEW
In April 2026, derma-nu.com generated $3,699 in online sales with a conversion rate between 1.50-2.00%, significantly lower than the industry median of $40,161 and the highest in the sector at 4.38%. The average order value (AOV) ranged from $100-125, also below the category's high of $195. With 2,047 sessions, derma-nu.com struggled to compete against industry leader sephora.com, which boasted an astonishing 84,653,344 sessions. Overall, these metrics indicate that derma-nu.com has considerable room for improvement to enhance its market position within the lifestyle and beauty cosmetics industry.
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derma-nu.com competitors

In April 2026, purelynorthwest.com outperformed derma-nu.com with a revenue of $6,187 from 68 transactions across 2,507 sessions, resulting in a conversion rate of 2.50-3.00%. derma-nu.com generated $3,699 with 32 transactions over 2,047 sessions and a conversion rate of 1.50-2.00%. While derma-nu.com boasts a higher average order value (AOV) of $100-125 compared to purelynorthwest.com's AOV of $75-100, its overall performance lags behind due to fewer transactions. In contrast, livananatural.com reported only $288 in revenue from 16 transactions over 1,228 sessions, yielding a lower conversion rate of 1.00-1.50% and an AOV of 0-25. Overall, derma-nu.com sits between livananatural.com and purelynorthwest.com in terms of revenue and transaction volume, highlighting the competitive landscape in the skincare market.

purelynorthwest.com screenshot
#1 purelynorthwest.com
6.2K
Revenue
2.5K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
livananatural.com screenshot
#2 livananatural.com
287.7
Revenue
1.2K
Sessions
1.0-1.5%
Conv. rate
$0-25
AOV
derma-nu.com vs top market performers
derma-nu.com
top retailers
conversion rate vs average order value for derma-nu.com and its competitors
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Revenue share by device at derma-nu.com

In April large majority of sales on derma-nu.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In April large majority of sales on derma-nu.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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derma-nu.com channels

Identify top traffic channels that drive growth for derma-nu.comand discover how performance of traffic channels has changed over time.

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derma-nu.com Google Ads spend

Evaluate derma-nu.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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derma-nu.com devices

Review derma-nu.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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derma-nu.com top markets

Explore derma-nu.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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derma-nu.com country & global rank

Assess the ranking of derma-nu.com among other retailers within its primary country and worldwide.

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