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Grips
Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for cut.comcut.com

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179.4K
Revenue
Dec 25
65.3K
Sessions
Dec 25
4.0-4.5%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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Cut.com is a website that offers an extensive range of engaging and informative videos covering various thought-provoking topics. With a focus on authentic storytelling, they produce content depicting diverse perspectives, experiences, and interviews with individuals from diverse backgrounds, ranging from intimate discussions to fun experiments.

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cut.com Annual Revenue and Growth

cut.com's annual sales on its online store amounted to $1.9M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
cut.com revenue by year

cut.com's monthly revenueOVER TIME
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Over the past three months, cut.com revenue has experienced growth of 132%, compared to the preceding three months.

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cut.com revenue growth for last six months
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OVERVIEW
In December 2025, cut.com generated online sales revenue of $179,391, significantly above the BEAUTY AND COSMETICS median of $53,444, though still far from the category leader, ulta.com, at $152,769,917; the site's conversion rate of 4.00-4.50% is competitive against the industry high of 4.87%, with an average order value (AOV) between $50-75, compared to a high of $191; cut.com attracted 65,298 sessions, exceeding the median of 23,270, yet trailing the leader, sephora.com, with 76,213,109 sessions, indicating strong performance within its niche.
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cut.com competitors

In December 2025, cut.com's revenue stood at $179,391 with 2,631 transactions and 65,298 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 4.00-4.50%. In comparison, its competitor cutsclothing.com outperformed in terms of revenue with $810,373, 6,309 transactions, and 293,455 sessions. cutsclothing.com also had a higher AOV of $125-150 but a lower conversion rate of 2.00-2.50%. While cut.com had a stronger conversion rate, cutsclothing.com attracted significantly more transactions and sessions, resulting in higher revenue. Moving forward, cut.com may benefit from analyzing cutsclothing.com's strategies to increase its revenue and scale its business.

cutsclothing.com screenshot
#1 cutsclothing.com
810.4K
Revenue
293.5K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
cut.com vs top market performers
cut.com
top retailers
conversion rate vs average order value for cut.com and its competitors
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Revenue share by device at cut.com

In December large majority of sales on cut.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on cut.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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cut.com channels

Identify top traffic channels that drive growth for cut.comand discover how performance of traffic channels has changed over time.

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cut.com Google Ads spend

Evaluate cut.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cut.com devices

Review cut.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cut.com top markets

Explore cut.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cut.com country & global rank

Assess the ranking of cut.com among other retailers within its primary country and worldwide.

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