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Jul 2026
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Home/Insights/Retailers/caple.co.uk
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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447.2K
Revenue
Jul 26
51.1K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$800-900
AOV
Jul 26
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Caple is much more than a kitchen & bedroom brand. We understand how people want to use their spaces and appliances; then we add intelligent design, technology & beautiful finishes.

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caple.co.uk Annual Revenue and Growth

caple.co.uk's annual sales on its online store amounted to $3.3M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$3.3M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
caple.co.uk revenue by year

caple.co.uk's monthly revenueOVER TIME
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Over the past three months, caple.co.uk revenue has experienced decline of 5.8%, compared to the preceding three months.

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caple.co.uk revenue decline for last six months
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OVERVIEW
caple.co.uk's conversion rate for July 2026 is 1.00-1.50%, which falls within the typical range of 0.64% to 3.35% for the home and garden category. The site's average order value (AOV) is $825-850, significantly higher than the typical range of $99 to $687. Revenue from online sales reached $447,000, compared to around $118,000 generated by an average home and garden store. Additionally, caple.co.uk attracted 51,100 sessions, surpassing the average home and garden store's 33,500 sessions. These metrics collectively highlight caple.co.uk's strong performance within the competitive landscape of the home and garden category.
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caple.co.uk competitors

In July 2026, caple.co.uk trails its competitors significantly in revenue, ranking 4 of 6 with $447,000 compared to appliancesdirect.co.uk’s $9.3 million, a gap of $8.9 million. While caple.co.uk has a respectable conversion rate of 1.00-1.50%, it still falls short of appliancesdirect.co.uk and smeguk.com, both of which boast conversion rates of 1.50-2.00%. caple.co.uk handles 51,100 sessions, again trailing appliancesdirect.co.uk by 2.4 million sessions, indicating a lower market reach. In terms of transactions, caple.co.uk processes 531, which is far behind appliancesdirect.co.uk’s 39,200 transactions, showing a significant gap of 38,700. Despite its strong average order value (AOV) of $825-850, which is competitive compared to others like appliancecity.co.uk, caple.co.uk's overall performance reflects the challenges it faces against larger rivals in the online appliance market.

appliancehouse.co.uk screenshot
#1 appliancehouse.co.uk
2.5K
Revenue
692.3
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
appliancecity.co.uk screenshot
#2 appliancecity.co.uk
1.6M
Revenue
245K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
smeguk.com screenshot
#3 smeguk.com
1.1M
Revenue
195.3K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
appliancesdirect.co.uk screenshot
#4 appliancesdirect.co.uk
9.3M
Revenue
2.5M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
eastcoastkitchens.co.uk screenshot
#5 eastcoastkitchens.co.uk
96.4K
Revenue
29.7K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
caple.co.uk vs top market performers
caple.co.uk
top retailers
conversion rate vs average order value for caple.co.uk and its competitors
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Revenue share by device at caple.co.uk

In July large majority of sales on caple.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on caple.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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caple.co.uk channels

Identify top traffic channels that drive growth for caple.co.ukand discover how performance of traffic channels has changed over time.

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caple.co.uk Google Ads spend

Evaluate caple.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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caple.co.uk devices

Review caple.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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caple.co.uk top markets

Explore caple.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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caple.co.uk country & global rank

Assess the ranking of caple.co.uk among other retailers within its primary country and worldwide.

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