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Oct 2025
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Home/Insights/Retailers/candlefish.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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14.9K
Revenue
Oct 25
6.3K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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Candlefish.com is a website that offers a variety of candles for sale. The platform features an extensive range of scented candles, including various shapes and sizes. Customers can explore and purchase different candle products online, catering to their unique preferences and requirements.

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candlefish.com Annual Revenue and Growth

candlefish.com's annual sales on its online store amounted to $411.7K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$411.7K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
candlefish.com revenue by year

candlefish.com's monthly revenueOVER TIME
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Over the past three months, candlefish.com revenue has experienced decline of 39%, compared to the preceding three months.

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candlefish.com revenue decline for last six months
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OVERVIEW
In October 2025, candlefish.com, a player in the lifestyle and beauty sector, generated $14,937 in online sales, significantly below the industry median of $41,294, while its conversion rate ranged from 1.50-2.00%, falling short of the high standard of 4.65%. With an average order value (AOV) between $125-150, it remained below the desirable AOV of $202. The site attracted 6,319 sessions, well below the median of 18,156 in the sector, highlighting the need for improvement in customer engagement and sales performance compared to industry leaders like themancompany.com, which achieved $119,786,747 in revenue.
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candlefish.com competitors

When comparing candlefish.com to its competitors in the candle industry as of October 2025, some clear trends emerge. candlefish.com stands out with a revenue of $14,937 generated from 106 transactions and 6,319 sessions, with an average order value (AOV) falling between $125-$150 and a conversion rate of 1.50-2.00%. In contrast, charlestoncandleco.com brings in $6,020 in revenue from 93 transactions and 3,609 sessions, with an AOV of $50-$75 and a higher conversion rate of 2.50-3.00%. rewinedcandles.com lags behind with $1,872 in revenue, while pluffmudmercantile.com boasts a higher AOV of $150-$175. kalamazoocandle.com leads the pack with a revenue of $37,403 from 624 transactions and 21,319 sessions, although its AOV falls in line with candlefish.com at $50-$75. Overall, candlefish.com competes strongly in terms of revenue, transactions, and AOV compared to its industry counterparts.

charlestoncandleco.com screenshot
#1 charlestoncandleco.com
6K
Revenue
3.6K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
rewinedcandles.com screenshot
#2 rewinedcandles.com
1.9K
Revenue
2.8K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
pluffmudmercantile.com screenshot
#3 pluffmudmercantile.com
3.6K
Revenue
516.2
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
kalamazoocandle.com screenshot
#4 kalamazoocandle.com
37.4K
Revenue
21.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
notedcandles.com screenshot
#5 notedcandles.com
6.1K
Revenue
2.4K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
candlefish.com vs top market performers
candlefish.com
top retailers
conversion rate vs average order value for candlefish.com and its competitors
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Revenue share by device at candlefish.com

In October large majority of sales on candlefish.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on candlefish.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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candlefish.com channels

Identify top traffic channels that drive growth for candlefish.comand discover how performance of traffic channels has changed over time.

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candlefish.com Google Ads spend

Evaluate candlefish.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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candlefish.com devices

Review candlefish.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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candlefish.com top markets

Explore candlefish.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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candlefish.com country & global rank

Assess the ranking of candlefish.com among other retailers within its primary country and worldwide.

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