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Aug 2025
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Home/Insights/Retailers/candlefish.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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16.8K
Revenue
8.2K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
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Candlefish.com is a website that offers a variety of candles for sale. The platform features an extensive range of scented candles, including various shapes and sizes. Customers can explore and purchase different candle products online, catering to their unique preferences and requirements.

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candlefish.com's revenueOVER TIME
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Over the past three months, candlefish.com revenue has experienced decline of 40%, compared to the preceding three months.

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candlefish.com revenue decline for last six months
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OVERVIEW
In August 2025, candlefish.com, in the BEAUTY AND COSMETICS industry, had a revenue of $16,752 for online sales, a conversion rate of 1.50-2.00%, an average order value (AOV) of $125-150, and 8,220 sessions. The largest online store in the category was themancompany.com with $109,440,426 in revenue and the highest sessions were from sephora.com at 44,212,513. The median revenue in the industry was $43,264, the highest conversion rate was 4.33%, the highest AOV was $202, and the lowest AOV was $46, with a median of 22,297 sessions.
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candlefish.com competitors

In August 2025, candlefish.com outperformed its competitors in terms of revenue, with a total revenue of $16,752. Among its competitors, Kalamazoo Candle Co. had the highest revenue at $17,273, followed closely by Noted Candles at $15,628. However, candlefish.com had the highest average order value (AOV) range of $125-$150, while Pluff Mud Mercantile had the next highest AOV range of $150-$175. In terms of conversion rate, Pluff Mud Mercantile had the highest rate at 4.00-4.50%, while candlefish.com fell in the middle of the pack with a conversion rate of 1.50-2.00%. Despite not having the highest revenue, candlefish.com had a strong performance in AOV and maintained a competitive conversion rate compared to its rivals in the candle industry in August 2025.

charlestoncandleco.com screenshot
#1 charlestoncandleco.com
6.5K
Revenue
3.8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
rewinedcandles.com screenshot
#2 rewinedcandles.com
3.4K
Revenue
3.7K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
pluffmudmercantile.com screenshot
#3 pluffmudmercantile.com
5K
Revenue
743.6
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
kalamazoocandle.com screenshot
#4 kalamazoocandle.com
17.3K
Revenue
10.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
notedcandles.com screenshot
#5 notedcandles.com
15.6K
Revenue
3.9K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
candlefish.com vs top market performers
candlefish.com
top retailers
conversion rate vs average order value for candlefish.com and its competitors
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Revenue share by device at candlefish.com

In August large majority of sales on candlefish.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on candlefish.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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candlefish.com channels

Identify top traffic channels that drive growth for candlefish.comand discover how performance of traffic channels has changed over time.

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candlefish.com Google Ads spend

Evaluate candlefish.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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candlefish.com devices

Review candlefish.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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candlefish.com top markets

Explore candlefish.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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candlefish.com country & global rank

Assess the ranking of candlefish.com among other retailers within its primary country and worldwide.

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