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Sep 2025
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Home/Insights/Retailers/candlefish.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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12K
Revenue
Sep 25
4.2K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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Candlefish.com is a website that offers a variety of candles for sale. The platform features an extensive range of scented candles, including various shapes and sizes. Customers can explore and purchase different candle products online, catering to their unique preferences and requirements.

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candlefish.com Annual Revenue and Growth

candlefish.com's annual sales on its online store amounted to $411.7K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$411.7K
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
candlefish.com revenue by year

candlefish.com's monthly revenueOVER TIME
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Over the past three months, candlefish.com revenue has experienced decline of 43%, compared to the preceding three months.

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candlefish.com revenue decline for last six months
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OVERVIEW
In September 2025, candlefish.com generated $12,041 in online sales with a conversion rate of 1.50-2.00%, below the industry median of $40,540 and high of 4.54%. The average order value (AOV) ranged from $150-175, less than the industry high of $203, while sessions totaled 4,209, significantly lower than the median of 18,928 in the BEAUTY AND COSMETICS sector. Comparatively, ulta.com dominates the market with revenues of $93,223,020, highlighting candlefish's challenges in scaling within a competitive landscape.
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candlefish.com competitors

In September 2025, candlefish.com outperformed some of its competitors in terms of revenue and transactions, but fell behind in other metrics. For example, candlefish.com generated $12,041 in revenue with 69 transactions and 4,209 sessions, while charlestoncandleco.com had lower revenue at $7,179 but a higher conversion rate of 3.00-3.50%. kalamazoocandle.com surpassed candlefish.com in revenue with $19,063, 328 transactions, and 12,310 sessions, but had a lower conversion rate. pluffmudmercantile.com had a similar AOV range as candlefish.com at $150-175, but a higher conversion rate of 4.00-4.50%. In comparison, rewinedcandles.com and notedcandles.com had lower revenue and sessions, but similar AOV ranges and conversion rates as candlefish.com. Overall, candlefish.com held its own against competitors, excelling in some areas while falling behind in others.

charlestoncandleco.com screenshot
#1 charlestoncandleco.com
7.2K
Revenue
3.4K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
rewinedcandles.com screenshot
#2 rewinedcandles.com
2.5K
Revenue
3.6K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
pluffmudmercantile.com screenshot
#3 pluffmudmercantile.com
2.5K
Revenue
357.4
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
kalamazoocandle.com screenshot
#4 kalamazoocandle.com
19.1K
Revenue
12.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
notedcandles.com screenshot
#5 notedcandles.com
6.9K
Revenue
2.8K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
candlefish.com vs top market performers
candlefish.com
top retailers
conversion rate vs average order value for candlefish.com and its competitors
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Revenue share by device at candlefish.com

In September large majority of sales on candlefish.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on candlefish.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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candlefish.com channels

Identify top traffic channels that drive growth for candlefish.comand discover how performance of traffic channels has changed over time.

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candlefish.com Google Ads spend

Evaluate candlefish.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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candlefish.com devices

Review candlefish.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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candlefish.com top markets

Explore candlefish.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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candlefish.com country & global rank

Assess the ranking of candlefish.com among other retailers within its primary country and worldwide.

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