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Jan 2026
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Home/Insights/Retailers/caboodles.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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85.3K
Revenue
Jan 26
26.7K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Caboodles.com is an online platform that offers a wide range of products for personal organization and storage solutions. Their inventory includes makeup cases, cosmetic organizers, travel accessories, and jewelry storage options. The website aims to provide customers with functional and aesthetically appealing products to help keep their belongings in order.

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caboodles.com Annual Revenue and Growth

caboodles.com's annual sales on its online store amounted to $620.7K in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$620.7K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
caboodles.com revenue by year

caboodles.com's monthly revenueOVER TIME
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Over the past three months, caboodles.com revenue has experienced growth of 43%, compared to the preceding three months.

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caboodles.com revenue growth for last six months
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OVERVIEW
In January 2026, caboodles.com achieved an impressive revenue of $85,261, significantly surpassing the median of $51,477 in the BEAUTY AND COSMETICS sector, although it remains far behind ulta.com's staggering $104,496,353. The site maintained a conversion rate between 2.00-2.50%, below the high benchmark of 4.7% but above the low of 1.19%. With an average order value (AOV) of $125-150, caboodles.com is positioned above the sector's low of $45 but below the high of $194. Additionally, it attracted 26,743 sessions, exceeding the median of 22,631 but trailing ulta.com’s impressive 47,691,438 sessions.
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caboodles.com competitors

In January 2026, caboodles.com outperformed its competitor the-whole-kit-n-kaboodle.com in multiple key metrics. caboodles.com generated a revenue of $85,261 from 611 transactions and 26,743 sessions, with an Average Order Value (AOV) range of $125-150 and a conversion rate of 2.00-2.50%. On the other hand, the-whole-kit-n-kaboodle.com only earned $6,960 in revenue from 78 transactions and 5,892 sessions, with an AOV range of $75-100 and a conversion rate of 1.00-1.50%. caboodles.com had significantly higher revenue, transactions, sessions, AOV, and conversion rate compared to its competitor. This demonstrates that caboodles.com is performing better in terms of sales and customer engagement in the online retail market.

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#1 the-whole-kit-n-kaboodle.com
7K
Revenue
5.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
caboodles.com vs top market performers
caboodles.com
top retailers
conversion rate vs average order value for caboodles.com and its competitors
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Revenue share by device at caboodles.com

In January large majority of sales on caboodles.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In January large majority of sales on caboodles.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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caboodles.com channels

Identify top traffic channels that drive growth for caboodles.comand discover how performance of traffic channels has changed over time.

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caboodles.com Google Ads spend

Evaluate caboodles.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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caboodles.com devices

Review caboodles.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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caboodles.com top markets

Explore caboodles.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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caboodles.com country & global rank

Assess the ranking of caboodles.com among other retailers within its primary country and worldwide.

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