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Sep 2025
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Home/Insights/Retailers/caboodles.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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68.1K
Revenue
Sep 25
23.5K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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Caboodles.com is an online platform that offers a wide range of products for personal organization and storage solutions. Their inventory includes makeup cases, cosmetic organizers, travel accessories, and jewelry storage options. The website aims to provide customers with functional and aesthetically appealing products to help keep their belongings in order.

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caboodles.com Annual Revenue and Growth

caboodles.com's annual sales on its online store amounted to $256K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$256K
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
caboodles.com revenue by year

caboodles.com's monthly revenueOVER TIME
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Over the past three months, caboodles.com revenue has experienced growth of 11%, compared to the preceding three months.

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caboodles.com revenue growth for last six months
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OVERVIEW
In September 2025, caboodles.com, a player in the lifestyle and beauty cosmetics industry, achieved online sales revenue of $68,059, surpassing the median of $40,540. The site reported a conversion rate between 2.00-2.50%, which, while below the high of 4.54%, remains above the low of 1.08%. With an Average Order Value (AOV) ranging from $125 to $150, it also falls short of the high AOV of $203, compared to the lowest AOV of $47. The website attracted 23,455 sessions, exceeding the median of 18,928 but significantly lower than the industry leader, Sephora, at 45,764,193 sessions.
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caboodles.com competitors

In September 2025, caboodles.com outperforms its competitor the-whole-kit-n-kaboodle.com in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. caboodles.com generated a revenue of $68,059 from 472 transactions and 23,455 sessions, with an AOV ranging from $125 to $150 and a conversion rate of 2.00% to 2.50%. On the other hand, the-whole-kit-n-kaboodle.com only brought in $4,172 in revenue from 50 transactions and 4,324 sessions, with an AOV between $75 and $100 and a conversion rate of 1.00% to 1.50%. caboodles.com clearly excels in all key performance indicators compared to its competitor, showcasing its strength in attracting customers, generating sales, and driving higher revenue.

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#1 the-whole-kit-n-kaboodle.com
4.2K
Revenue
4.3K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
caboodles.com vs top market performers
caboodles.com
top retailers
conversion rate vs average order value for caboodles.com and its competitors
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Revenue share by device at caboodles.com

In September large majority of sales on caboodles.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In September large majority of sales on caboodles.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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caboodles.com channels

Identify top traffic channels that drive growth for caboodles.comand discover how performance of traffic channels has changed over time.

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caboodles.com Google Ads spend

Evaluate caboodles.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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caboodles.com devices

Review caboodles.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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caboodles.com top markets

Explore caboodles.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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caboodles.com country & global rank

Assess the ranking of caboodles.com among other retailers within its primary country and worldwide.

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