byrna.com
Byrna.com is a website that offers non-lethal personal security devices and accessories. Their product lineup includes handheld pepper spray guns and projectiles that utilize chemical irritants to temporarily incapacitate attackers. Additionally, they provide various replaceable parts and gear to support the users self-defense needs.
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byrna.com's revenueOVER TIME
Over the past three months, byrna.com revenue has experienced decline of 17%, compared to the preceding three months.
byrna.com competitors
In May 2025, byrna.com outperformed its competitors in terms of revenue, transactions, sessions, and average order value (AOV). byrna.com generated a revenue of $1,609,645 from 7,277 transactions and 1,072,178 sessions, with an AOV ranging from $200 to $225 and a conversion rate of 0.50-1.00%. In comparison, guarddog-security.com had a revenue of $22,569 from 186 transactions and 38,504 sessions, with an AOV of $100-125 and a conversion rate of 0.00-0.50%. thehomesecuritysuperstore.com had a revenue of $206,587 from 1,548 transactions and 174,741 sessions, with an AOV of $125-150 and a conversion rate of 0.50-1.00%. pepperball.com had a revenue of $73,028 from 283 transactions and 48,071 sessions, with an AOV of $250-275 and a conversion rate of 0.50-1.00%. taser.com had a revenue of $119,690 from 257 transactions and 119,448 sessions, with an AOV of $450-475 and a conversion rate of 0.00-0.50%.
Revenue share by device at byrna.com
In May large majority of sales on byrna.com, 54% was finalized on mobile devices, with 46% of sales coming from desktop devices.
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byrna.com channels
Identify top traffic channels that drive growth for byrna.comand discover how performance of traffic channels has changed over time.
byrna.com Google Ads spend
Evaluate byrna.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
byrna.com devices
Review byrna.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
