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Dec 2025
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Home/Insights/Retailers/bulknutrients.com.au
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for bulknutrients.com.aubulknutrients.com.au

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1.7M
Revenue
Dec 25
858.2K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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  • Main country of store: AUSTRALIA
  • Website category: HEALTH

Bulknutrients.com.au is an e-commerce platform offering a wide range of nutritional products. The website specializes in selling various supplements such as vitamins, minerals, protein powders, and dietary additives. Additionally, it provides a significant selection of gym equipment, fitness accessories, and an array of health-related resources for customers seeking a healthy lifestyle.

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bulknutrients.com.au Annual Revenue and Growth

bulknutrients.com.au's annual sales on its online store amounted to $27.4M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$27.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bulknutrients.com.au revenue by year

bulknutrients.com.au's monthly revenueOVER TIME
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Over the past three months, bulknutrients.com.au revenue has experienced growth of 19%, compared to the preceding three months.

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bulknutrients.com.au revenue growth for last six months
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OVERVIEW
In December 2025, bulknutrients.com.au achieved impressive online sales revenue of $1,689,532, significantly surpassing the industry median of $63,260 in HEALTH, while maintaining a conversion rate of 2.50-3.00%, below the sector's high of 4.51%. The average order value (AOV) ranged between $50-75, with the higher end in the industry being $217. Notably, bulknutrients.com.au attracted 858,174 sessions, far exceeding the median of 29,226, though still trailing behind the leading site myprotein.com, which recorded 4,503,015 sessions, showcasing strong market presence despite being a distant competitor to the largest player roguefitness.com.
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bulknutrients.com.au competitors

In December 2025, bulknutrients.com.au generated $1,689,532 in revenue from 24,289 transactions with an AOV of $50-75 and a conversion rate of 2.50-3.00%. In comparison, Elite Supps (elitesupps.com.au) brought in $568,788 from 5,963 transactions with an AOV of $75-100 and a conversion rate of 1.50-2.00%. MyProtein (myprotein.com) had the highest revenue at $8,295,744 from 111,558 transactions with an AOV of $50-75 and a conversion rate of 2.00-2.50%. Gainful (gainful.com) and Naked Nutrition (nakednutrition.com) both had lower revenue than bulknutrients.com.au, with Gainful earning $96,902 from 1,207 transactions and Naked Nutrition earning $794,498 from 10,068 transactions. bodybuilding.com (bodybuilding.com) was closer to bulknutrients.com.au in revenue, making $943,296 from 17,228 transactions with a similar AOV and conversion rate.

elitesupps.com.au screenshot
#1 elitesupps.com.au
568.8K
Revenue
374.6K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
myprotein.com screenshot
#2 myprotein.com
8.3M
Revenue
4.5M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
gainful.com screenshot
#3 gainful.com
96.9K
Revenue
143.4K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
bodybuilding.com screenshot
#4 bodybuilding.com
943.3K
Revenue
604.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
nakednutrition.com screenshot
#5 nakednutrition.com
794.5K
Revenue
379.5K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
bulknutrients.com.au vs top market performers
bulknutrients.com.au
top retailers
conversion rate vs average order value for bulknutrients.com.au and its competitors
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Revenue share by device at bulknutrients.com.au

In December large majority of sales on bulknutrients.com.au, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on bulknutrients.com.au, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bulknutrients.com.au channels

Identify top traffic channels that drive growth for bulknutrients.com.auand discover how performance of traffic channels has changed over time.

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bulknutrients.com.au Google Ads spend

Evaluate bulknutrients.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bulknutrients.com.au devices

Review bulknutrients.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bulknutrients.com.au top markets

Explore bulknutrients.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bulknutrients.com.au country & global rank

Assess the ranking of bulknutrients.com.au among other retailers within its primary country and worldwide.

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