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Home/Insights/Retailers/bulknutrients.com.au
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for bulknutrients.com.aubulknutrients.com.au

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1.8M
Revenue
Oct 25
965.1K
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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  • Main country of store: AUSTRALIA
  • Website category: HEALTH

Bulknutrients.com.au is an e-commerce platform offering a wide range of nutritional products. The website specializes in selling various supplements such as vitamins, minerals, protein powders, and dietary additives. Additionally, it provides a significant selection of gym equipment, fitness accessories, and an array of health-related resources for customers seeking a healthy lifestyle.

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bulknutrients.com.au Annual Revenue and Growth

bulknutrients.com.au's annual sales on its online store amounted to $27.4M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$27.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bulknutrients.com.au revenue by year

bulknutrients.com.au's monthly revenueOVER TIME
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Over the past three months, bulknutrients.com.au revenue has experienced growth of 12%, compared to the preceding three months.

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bulknutrients.com.au revenue growth for last six months
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OVERVIEW
In October 2025, bulknutrients.com.au generated an impressive $1,849,216 in online sales, significantly outperforming the median revenue of $51,854 in the health and nutrition sector, despite trailing behind roguefitness.com’s $17,110,976. The website maintained a conversion rate of 2.50-3.00%, which, while commendable, falls short of the sector's high of 4.43%. With an average order value (AOV) between $50-75, bulknutrients.com.au's AOV is competitive but lower than the high of $216 in the industry. The site attracted 965,124 sessions, dwarfed by myprotein.com’s 4,774,056 but substantially exceeding the sector median of 24,697.
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bulknutrients.com.au competitors

In October 2025, bulknutrients.com.au generated $1,849,216 in revenue from 26,584 transactions and 965,124 sessions with an average order value (AOV) of $50-75 and a conversion rate of 2.50-3.00%. Compared to its competitors, Bulk Nutrients falls behind in revenue when compared to MyProtein at $13,967,919, but outperforms Gainful at $105,336. In terms of transactions, Bulk Nutrients surpasses Elite Supps at 6,515 but lags behind bodybuilding.com at 18,857. However, Bulk Nutrients attracts more sessions than Naked Nutrition at 465,718. When looking at AOV, Bulk Nutrients is on par with MyProtein and bodybuilding.com at $50-75, but trails behind Elite Supps and Naked Nutrition at $75-100. In terms of conversion rate, Bulk Nutrients falls in line with bodybuilding.com, but is behind MyProtein at 3.50-4.00%.

elitesupps.com.au screenshot
#1 elitesupps.com.au
627.2K
Revenue
411.8K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
myprotein.com screenshot
#2 myprotein.com
14M
Revenue
4.8M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
gainful.com screenshot
#3 gainful.com
105.3K
Revenue
93.8K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
bodybuilding.com screenshot
#4 bodybuilding.com
1.1M
Revenue
631.2K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
nakednutrition.com screenshot
#5 nakednutrition.com
970.8K
Revenue
465.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
bulknutrients.com.au vs top market performers
bulknutrients.com.au
top retailers
conversion rate vs average order value for bulknutrients.com.au and its competitors
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Revenue share by device at bulknutrients.com.au

In October large majority of sales on bulknutrients.com.au, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on bulknutrients.com.au, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bulknutrients.com.au channels

Identify top traffic channels that drive growth for bulknutrients.com.auand discover how performance of traffic channels has changed over time.

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bulknutrients.com.au Google Ads spend

Evaluate bulknutrients.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bulknutrients.com.au devices

Review bulknutrients.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bulknutrients.com.au top markets

Explore bulknutrients.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bulknutrients.com.au country & global rank

Assess the ranking of bulknutrients.com.au among other retailers within its primary country and worldwide.

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