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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for brioni.combrioni.com

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919.5K
Revenue
Jul 26
270K
Sessions
Jul 26
0.0-0.5%
Conv. rate
Jul 26
$900-1000
AOV
Jul 26
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Shop the Brioni Official Store, an exclusive brand of tailored clothing, made-to-measure service, and sportswear for men

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brioni.com Annual Revenue and Growth

brioni.com's annual sales on its online store amounted to $9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
brioni.com revenue by year

brioni.com's monthly revenueOVER TIME
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Over the past three months, brioni.com revenue has experienced growth of 37%, compared to the preceding three months.

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brioni.com revenue growth for last six months
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OVERVIEW
brioni.com's revenue for online sales reached $919,000 in July 2026, significantly exceeding the typical fashion and apparel store's monthly revenue of around $71,300. The site attracted 270,000 sessions, a stark contrast to the typical fashion and apparel store's approximately 28,400 sessions. However, brioni.com’s conversion rate was within the typical range of 0.00-0.50%, falling short of the usual 0.66% to 3.1%. Its average order value (AOV) was $925-950, which is well above the typical fashion and apparel store's range of $84 to $403. Overall, brioni.com demonstrates strong performance in revenue and AOV but faces challenges in conversion rates.
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brioni.com competitors

In July 2026, brioni.com trails johnhenric.com by a staggering $681,000 in revenue. brioni.com reported revenue of $919,000, while johnhenric.com led with $1.6 million. Despite being in the luxury market, brioni.com ranks 3rd out of 6 competitors, below canali.com as well, which earned $465,000. In terms of transactions, brioni.com again falls short, recording 983 compared to thetiebar.com's dominant 14,000, leaving a gap of 13,000. When it comes to sessions, brioni.com generated 270,000, trailing johnhenric.com by 336,000 sessions. Although brioni.com’s average order value (AOV) is competitive, ranging from $925-950, it doesn't compensate for the lower engagement metrics. Other competitors like luxurymenswear.com and highcottonties.com also struggle, with revenues of $39,800 and $17,300, respectively, but they are significantly behind in overall performance compared to brioni.com.

luxurymenswear.com screenshot
#1 luxurymenswear.com
39.8K
Revenue
8.5K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
canali.com screenshot
#2 canali.com
465.4K
Revenue
216.6K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
highcottonties.com screenshot
#3 highcottonties.com
17.3K
Revenue
8.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
johnhenric.com screenshot
#4 johnhenric.com
1.6M
Revenue
605.7K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
thetiebar.com screenshot
#5 thetiebar.com
1.4M
Revenue
566.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
brioni.com vs top market performers
brioni.com
top retailers
conversion rate vs average order value for brioni.com and its competitors
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Revenue share by device at brioni.com

In July large majority of sales on brioni.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on brioni.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brioni.com channels

Identify top traffic channels that drive growth for brioni.comand discover how performance of traffic channels has changed over time.

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brioni.com Google Ads spend

Evaluate brioni.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brioni.com devices

Review brioni.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brioni.com top markets

Explore brioni.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brioni.com country & global rank

Assess the ranking of brioni.com among other retailers within its primary country and worldwide.

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