Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jan 2026
All countries
Home/Insights/Retailers/brickbuilt.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for brickbuilt.combrickbuilt.com

Start benchmarking for free
Sign in with GoogleSign up with Google
43K
Revenue
Jan 26
14.8K
Sessions
Jan 26
3.0-3.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
Loading...

Brickbuilt.com is an online platform that specializes in selling various building brick toys and accessories. The website offers a wide range of products, including LEGO sets, loose bricks, mini-figures, and compatible building blocks. It also provides resources such as building ideas, instructions, and reviews for enthusiasts and collectors.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

brickbuilt.com Annual Revenue and Growth

brickbuilt.com's annual sales on its online store amounted to $363.2K in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$363.2K
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
brickbuilt.com revenue by year

brickbuilt.com's monthly revenueOVER TIME
View real-time data

Over the past three months, brickbuilt.com revenue has experienced growth of 60%, compared to the preceding three months.

View real-time data
brickbuilt.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In January 2026, brickbuilt.com generated $43,045 in online sales, below the BEAUTY AND COSMETICS median of $51,477, with a conversion rate of 3.00-3.50%, trailing behind the industry high of 4.7%. Its average order value (AOV) ranged from $75 to $100, notably lower than the top AOV of $194. With 14,776 sessions, brickbuilt.com significantly lags the category's median of 22,631 sessions and the highest performer, ulta.com, at 47,691,438 sessions. These metrics indicate potential areas for growth in revenue, conversion rates, and customer engagement within the competitive landscape of the lifestyle and beauty sector.
Read more

brickbuilt.com competitors

In January 2026, brickbuilt.com outperformed its competitors in terms of revenue with $43,045, compared to miamifitwear.com at $7,894, ziphers.com at $12,331, deucebrand.com at $29,063, and shopbluedistrict.com at $1,188. In terms of transactions, brickbuilt.com had 503 transactions, surpassing miamifitwear.com with 80, ziphers.com with 194, deucebrand.com with 582, and shopbluedistrict.com with 7. Sessions wise, brickbuilt.com had 14,776 sessions, which exceeded miamifitwear.com with 6,938, ziphers.com with 4,416, deucebrand.com with 21,100, and shopbluedistrict.com with 1,507. The Average Order Value (AOV) for brickbuilt.com fell within the range of $75-$100, similar to miamifitwear.com and deucebrand.com, but lower than ziphers.com and higher than shopbluedistrict.com. brickbuilt.com's conversion rate ranged from 3.00%-3.50%, outperforming miamifitwear.com, deucebrand.com, and shopbluedistrict.com, but slightly behind ziphers.com.

miamifitwear.com screenshot
#1 miamifitwear.com
7.9K
Revenue
6.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
ziphers.com screenshot
#2 ziphers.com
12.3K
Revenue
4.4K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
deucebrand.com screenshot
#3 deucebrand.com
29.1K
Revenue
21.1K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
shopbluedistrict.com screenshot
#4 shopbluedistrict.com
1.2K
Revenue
1.5K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
brickbuilt.com vs top market performers
brickbuilt.com
top retailers
conversion rate vs average order value for brickbuilt.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at brickbuilt.com

In January large majority of sales on brickbuilt.com, 87% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 13% of sales coming from desktop devices.

In January large majority of sales on brickbuilt.com, 87% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 13% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

brickbuilt.com channels

Identify top traffic channels that drive growth for brickbuilt.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

brickbuilt.com Google Ads spend

Evaluate brickbuilt.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

brickbuilt.com devices

Review brickbuilt.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

brickbuilt.com top markets

Explore brickbuilt.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

brickbuilt.com country & global rank

Assess the ranking of brickbuilt.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard