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Oct 2025
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Home/Insights/Retailers/brickbuilt.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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4.2K
Revenue
Oct 25
750.9
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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Brickbuilt.com is an online platform that specializes in selling various building brick toys and accessories. The website offers a wide range of products, including LEGO sets, loose bricks, mini-figures, and compatible building blocks. It also provides resources such as building ideas, instructions, and reviews for enthusiasts and collectors.

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brickbuilt.com Annual Revenue and Growth

brickbuilt.com's annual sales on its online store amounted to $349.3K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$349.3K
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
brickbuilt.com revenue by year

brickbuilt.com's monthly revenueOVER TIME
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Over the past three months, brickbuilt.com revenue has experienced decline of 15%, compared to the preceding three months.

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brickbuilt.com revenue decline for last six months
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OVERVIEW
In October 2025, brickbuilt.com, operating in the BEAUTY AND COSMETICS sector, generated $4,197 in online sales, significantly below the industry median of $41,294, with a conversion rate of 2.50-3.00%, which is lower than the high benchmark of 4.65%. Its average order value (AOV) ranged between $175-200, just below the industry high of $202, while it recorded 751 sessions, a stark contrast to the median of 18,156 and far from the highest traffic of 49,510,502 at sephora.com, indicating substantial growth opportunities within the competitive landscape.
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brickbuilt.com competitors

When comparing brickbuilt.com to its competitors in October 2025, we can see that brickbuilt.com has a revenue of $4,197 with 22 transactions and 751 sessions, resulting in an average order value (AOV) of $175-200 and a conversion rate of 2.50-3.00%. In contrast, miamifitwear.com has higher revenue at $6,547 with 73 transactions and 6,580 sessions, but a lower AOV of $75-100 and a conversion rate of 1.00-1.50%. ziphers.com boasts the highest revenue of $9,680 with 145 transactions and 3,168 sessions, and a high conversion rate of 4.50-5.00%, but a lower AOV of $50-75. deucebrand.com has the highest revenue at $20,200 with 389 transactions and 14,839 sessions, and a similar conversion rate to brickbuilt.com, but a lower AOV of $50-75. shopbluedistrict.com lags behind with revenue of $1,067, 6 transactions, 1,547 sessions, an AOV of $150-175, and a conversion rate of 0.00-0.50%.

miamifitwear.com screenshot
#1 miamifitwear.com
6.5K
Revenue
6.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
ziphers.com screenshot
#2 ziphers.com
9.7K
Revenue
3.2K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
deucebrand.com screenshot
#3 deucebrand.com
20.2K
Revenue
14.8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
shopbluedistrict.com screenshot
#4 shopbluedistrict.com
1.1K
Revenue
1.5K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
brickbuilt.com vs top market performers
brickbuilt.com
top retailers
conversion rate vs average order value for brickbuilt.com and its competitors
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Revenue share by device at brickbuilt.com

In October large majority of sales on brickbuilt.com, 87% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 13% of sales coming from desktop devices.

In October large majority of sales on brickbuilt.com, 87% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 13% of sales coming from desktop devices.
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brickbuilt.com channels

Identify top traffic channels that drive growth for brickbuilt.comand discover how performance of traffic channels has changed over time.

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brickbuilt.com Google Ads spend

Evaluate brickbuilt.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brickbuilt.com devices

Review brickbuilt.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brickbuilt.com top markets

Explore brickbuilt.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brickbuilt.com country & global rank

Assess the ranking of brickbuilt.com among other retailers within its primary country and worldwide.

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