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May 2025
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Home/Insights/Retailers/brickbuilt.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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44.5K
Revenue
10K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
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Brickbuilt.com is an online platform that specializes in selling various building brick toys and accessories. The website offers a wide range of products, including LEGO sets, loose bricks, mini-figures, and compatible building blocks. It also provides resources such as building ideas, instructions, and reviews for enthusiasts and collectors.

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brickbuilt.com's revenueOVER TIME
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Over the past three months, brickbuilt.com revenue has experienced growth of 40%, compared to the preceding three months.

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brickbuilt.com revenue growth for last six months
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OVERVIEW
In May 2025, brickbuilt.com in the BEAUTY AND COSMETICS industry had online sales revenue of $44,484, a conversion rate of 2.50-3.00%, an average order value (AOV) of $150-175, and 9,989 sessions. The median revenue in the category was $46,882, with ulta.com leading at $96,002,620. High conversion rates in the industry reached 4.51%, while low rates were at 1.17%. AOVs ranged from $53 to $213, with the median at $19,997 sessions. The highest session count was at 38,510,361 from sephora.com.
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brickbuilt.com competitors

In May 2025, brickbuilt.com generated a revenue of $44,484 from 285 transactions with 9,989 sessions, boasting an Average Order Value (AOV) of $150-175 and a conversion rate of 2.50-3.00%. Compared to its competitors, brickbuilt.com outperformed deucebrand.com in revenue and AOV, but fell short in transactions and sessions. miamifitwear.com lagged behind in all metrics, with significantly lower revenue, transactions, sessions, AOV, and conversion rate. ziphers.com performed well in conversion rate but had lower revenue, transactions, and sessions compared to brickbuilt.com. shopbluedistrict.com had the highest AOV among the competitors but struggled with revenue, transactions, and conversion rate. Overall, brickbuilt.com excelled in revenue generation and AOV, positioning itself as a strong competitor in the market.

miamifitwear.com screenshot
#1 miamifitwear.com
9.8K
Revenue
7.8K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
ziphers.com screenshot
#2 ziphers.com
20.4K
Revenue
4.4K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
deucebrand.com screenshot
#3 deucebrand.com
40K
Revenue
27.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
shopbluedistrict.com screenshot
#4 shopbluedistrict.com
678.6
Revenue
759.2
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
brickbuilt.com vs top market performers
brickbuilt.com
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conversion rate vs average order value for brickbuilt.com and its competitors
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Revenue share by device at brickbuilt.com

In May large majority of sales on brickbuilt.com, 87% was finalized on mobile devices, with 13% of sales coming from desktop devices.

In May large majority of sales on brickbuilt.com, 87% was finalized on mobile devices, with 13% of sales coming from desktop devices.
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brickbuilt.com channels

Identify top traffic channels that drive growth for brickbuilt.comand discover how performance of traffic channels has changed over time.

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brickbuilt.com Google Ads spend

Evaluate brickbuilt.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brickbuilt.com devices

Review brickbuilt.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brickbuilt.com top markets

Explore brickbuilt.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brickbuilt.com country & global rank

Assess the ranking of brickbuilt.com among other retailers within its primary country and worldwide.

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