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May 2026
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Home/Insights/Retailers/brickbuilt.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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23K
Revenue
May 26
5.8K
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$125-150
AOV
May 26
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Brickbuilt.com is an online platform that specializes in selling various building brick toys and accessories. The website offers a wide range of products, including LEGO sets, loose bricks, mini-figures, and compatible building blocks. It also provides resources such as building ideas, instructions, and reviews for enthusiasts and collectors.

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brickbuilt.com Annual Revenue and Growth

brickbuilt.com's annual sales on its online store amounted to $363.2K in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$363.2K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
brickbuilt.com revenue by year

brickbuilt.com's monthly revenueOVER TIME
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Over the past three months, brickbuilt.com revenue has experienced decline of 41%, compared to the preceding three months.

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brickbuilt.com revenue decline for last six months
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OVERVIEW
In May 2026, brickbuilt.com generated $23,045 in online sales, significantly below the BEAUTY AND COSMETICS median of $41,533, with a conversion rate of 2.50-3.00%, shy of the high benchmark of 4.55%. Its average order value (AOV) ranged from $125 to $150, under the industry high of $205, while attracting 5,783 sessions, far below the median of 16,416 sessions in the sector, and compared to ulta.com's $131,310,258 in revenue and sephora.com’s 60,095,887 sessions, these metrics indicate room for growth in brickbuilt.com's market performance.
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brickbuilt.com competitors

In May 2026, brickbuilt.com generated $23,045 in revenue from 166 transactions over 5,783 sessions, achieving a conversion rate of 2.50-3.00% with an average order value (AOV) of $125-150. In comparison, deucebrand.com outperformed brickbuilt.com in revenue, reaching $30,325 with 480 transactions but had a lower AOV of $50-75. While brickbuilt.com and deucebrand.com shared similar conversion rates, deucebrand.com benefited from a much higher traffic volume of 18,042 sessions. Conversely, miamifitwear.com generated $3,363 with 31 transactions and a conversion rate of 1.00-1.50%, indicating lower efficiency in converting sessions into sales. shopbluedistrict.com lagged significantly with only $840 in revenue from 5 transactions, reflecting an exceptionally high AOV of $175-200 but an ineffective conversion rate of 0.00-0.50%. Overall, brickbuilt.com maintains a competitive position in both revenue and conversion metrics among its peers.

miamifitwear.com screenshot
#1 miamifitwear.com
3.4K
Revenue
2.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
deucebrand.com screenshot
#2 deucebrand.com
30.3K
Revenue
18K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
shopbluedistrict.com screenshot
#3 shopbluedistrict.com
840
Revenue
1K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
brickbuilt.com vs top market performers
brickbuilt.com
top retailers
conversion rate vs average order value for brickbuilt.com and its competitors
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Revenue share by device at brickbuilt.com

In May large majority of sales on brickbuilt.com, 87% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 13% of sales coming from desktop devices.

In May large majority of sales on brickbuilt.com, 87% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 13% of sales coming from desktop devices.
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brickbuilt.com channels

Identify top traffic channels that drive growth for brickbuilt.comand discover how performance of traffic channels has changed over time.

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brickbuilt.com Google Ads spend

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brickbuilt.com devices

Review brickbuilt.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brickbuilt.com top markets

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brickbuilt.com country & global rank

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