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Apr 2026

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Home/Insights/Retailers/bose.de

TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

bose.de

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1.4M

Revenue

Apr 26

301.6K

Sessions

Apr 26

1.5-2.0%

Conv. rate

Apr 26

$275-300

AOV

Apr 26

Main country of store: GERMANY
Website category: COMPUTERS AND TECHNOLOGY

Die offizielle Bose Website. Erfahren Sie mehr über innovative Produkte, mit denen Sie mehr fühlen, mehr erleben und mehr sein können, und entdecken Sie unsere Kopfhörer, Lautsprecher, Wearables und Wellnessprodukte.

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bose.de Annual Revenue and Growth

bose.de's annual sales on its online store amounted to $25.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025

$25.2M

Annual growth forecast2025/2026

<0%

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eCommerce Revenue

bose.de's monthly revenueOVER TIME
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Over the past three months, bose.de revenue has experienced decline of 29%, compared to the preceding three months.

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bose.de revenue decline for last six months

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OVERVIEW

In April 2026, bose.de generated $1,375,542 in online sales, significantly surpassing the median of $182,916 in the consumer electronics sector, though still distant from the leader apple.com's $3,302,487,338. The site's conversion rate ranged from 1.50-2.00%, below the sector's high of 3.38% but above its low of 0.46%. bose.de's average order value (AOV) fell between $275-300, considerably lower than the high AOV of $879. With 301,592 sessions, bose.de outperformed the median of 44,800 but lagged far behind samsung.com's staggering 694,608,602 sessions, highlighting potential for growth.

bose.de competitors

In April 2026, bose.de generated $1,375,542 in revenue from 4,828 transactions over 301,592 sessions, yielding an average order value (AOV) between $275 and $300 and a conversion rate of 1.50-2.00%. In comparison, bose.com vastly outperformed with $39,075,928 in revenue from 101,733 transactions, indicating a significantly higher AOV of $375-400 but a lower conversion rate of 0.50-1.00%. jbl.com also achieved impressive results with $19,871,534 in revenue and an AOV of $175-200, alongside a strong conversion rate of 2.00-2.50%. Meanwhile, hifi-regler.de, although lower in revenue at $540,040, boasted the highest AOV of $500-525 but a conversion rate of 0.50-1.00%. teufel.de's revenue of $7,797,204 with a comparable conversion rate of 1.50-2.00% suggests a competitive standing among similar audio retailers.

#1 bose.com

39.1M

Revenue

10.4M

Sessions

0.5-1.0%

Conv. rate

$375-400

AOV

#2 hifi-regler.de

540K

Revenue

189.2K

Sessions

0.5-1.0%

Conv. rate

$500-600

AOV

#3 jbl.com

19.9M

Revenue

5.4M

Sessions

2.0-2.5%

Conv. rate

$175-200

AOV

#4 teufel.de

7.8M

Revenue

1.1M

Sessions

1.5-2.0%

Conv. rate

$400-500

AOV

#5 soundcore.com

7.7M

Revenue

2.5M

Sessions

1.0-1.5%

Conv. rate

$200-225

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

bose.de vs top market performers

bose.de

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Revenue share by device at bose.de

In April large majority of sales on bose.de, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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bose.de channels

Identify top traffic channels that drive growth for bose.deand discover how performance of traffic channels has changed over time.

bose.de Google Ads spend

Evaluate bose.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

bose.de devices

Review bose.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

bose.de top markets

Explore bose.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.