Mar 2024

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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

bose.com

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28.2M

Revenue

4.4M

Sessions

1.5-2.0%

Conversion rate

$375-400

Average order value

Online only revenue for bose.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: COMPUTERS AND TECHNOLOGY
D2C

Bose.com is the official website of Bose Corporation, a renowned audio technology company. The platform offers a wide range of audio products including headphones, speakers, home theater systems, and soundbars. It also provides information about the companys technology, history, and customer support options.

bose.com’s revenueOVER TIME
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Over the past three months, bose.com revenue has experienced decline of 34%, compared to the preceding three months.

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bose.com revenue decline for last six months

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OVERVIEW

In March 2024, bose.com's online sales revenue was $28,245,714 with a median revenue of $299,322 in the COMPUTERS AND TECHNOLOGY industry, while apple.com led with $2,857,986,858. The conversion rate for bose.com was 1.50-2.00%, higher than the very low 0.64% and lower than the very high 2.75% in the category. bose.com's AOV stood at $375-400, with a very high AOV of $870 and a very low AOV of $99 in the industry. The site recorded 4,383,424 sessions, compared to apple.com's highest of 456,221,901, with a median of 65,165 sessions.

bose.com competitors

When comparing bose.com to its competitors, we can see that bose.com falls behind in terms of revenue, with $28,245,714 compared to the highest revenue earner, crutchfield.com, which earned $87,597,183. However, bose.com has a higher number of transactions at 72,609, compared to joesge.com with only 1,728 transactions. In terms of sessions, bose.com also falls in the middle with 4,383,424 sessions, whereas crutchfield.com leads with 6,733,803 sessions. The average order value (AOV) for bose.com ranges between $375-400, which is higher than wickedcushions.com with an AOV of $50-75. The conversion rate for bose.com is between 1.50-2.00%, similar to wickedcushions.com but lower than crutchfield.com and sonos.com, which have conversion rates of 2.00-2.50%. Overall, while bose.com performs well in some areas, there are opportunities for improvement to compete with top performers in the industry.

#1 crutchfield.com

87.6M

Revenue

6.7M

Sessions

2.0-2.5%

Conv. rate

$600-700

AOV

#2 joesge.com

160.9K

Revenue

120.8K

Sessions

1.0-1.5%

Conv. rate

$75-100

AOV

#3 sonos.com

34.1M

Revenue

4.4M

Sessions

1.0-1.5%

Conv. rate

$500-600

AOV

#4 jabra.com

3.7M

Revenue

1.1M

Sessions

1.0-1.5%

Conv. rate

$275-300

AOV

#5 wickedcushions.com

369.7K

Revenue

331.8K

Sessions

2.0-2.5%

Conv. rate

$50-75

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

bose.com vs top market performers

bose.com

top retailers

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bose.com brandsby revenue

Bose

Top retailers:backmarket.com amazon.de amazon.com

Bluetooth

Top retailers:logitech.com woot.com kik.de

Ae2 Around-ear

bose.com categoriesby revenue

Speakers

Top retailers:amazon.de amazon.com crutchfield.com

Audio Players & Recorders

Top retailers:ebay.com euro.com.pl jbl.com

Public Address Systems

Top retailers:ebay.com walmart.com currys.co.uk

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Top retailers:ebay.com walmart.com bestbuy.com

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Top retailers:amazon.de currys.co.uk johnlewis.com

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bose.com channels

Identify top traffic channels that drive growth for bose.comand discover how performance of traffic channels has changed over time.

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bose.com Google Ads spend

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bose.com devices

Review bose.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bose.com top markets

Explore bose.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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