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Apr 2026
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Home/Insights/Retailers/bjornborg.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for bjornborg.combjornborg.com

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1.1M
Revenue
Apr 26
354.5K
Sessions
Apr 26
2.0-2.5%
Conv. rate
Apr 26
$125-150
AOV
Apr 26
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  • Main country of store: SWEDEN
  • Website category: LUXURY

Bjornborg.com is an online platform providing a range of products for sports and leisure, offering clothing, footwear, and accessories. The website showcases various collections for both men and women, featuring a vibrant assortment of activewear, socks, underwear, swimwear, bags, and eyewear. Customers can shop conveniently and find fashionable, functional products.

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bjornborg.com Annual Revenue and Growth

bjornborg.com's annual sales on its online store amounted to $9.5M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$9.5M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
bjornborg.com revenue by year

bjornborg.com's monthly revenueOVER TIME
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Over the past three months, bjornborg.com revenue has experienced growth of 12%, compared to the preceding three months.

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bjornborg.com revenue growth for last six months
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OVERVIEW
In April 2026, bjornborg.com generated $1,101,018 in online sales, significantly surpassing the LUXURY median of $85,935, with a conversion rate of 2.00-2.50%, slightly below the category high of 2.71%. The average order value (AOV) ranged between $125-150, well below the high of $1,006. With 354,496 sessions, bjornborg.com stands out against the median of 28,800, though it pales in comparison to pandora.net's impressive 13,722,702 sessions. Overall, these metrics highlight bjornborg.com's robust online presence in a competitive market, although there is room for improvement in conversion and AOV.
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bjornborg.com competitors

In April 2026, bjornborg.com outperformed its competitors with a revenue of $1,101,018, supported by 7,998 transactions from 354,496 sessions, resulting in a conversion rate of 2.00-2.50%. In comparison, rohnisch.com generated $256,343 from 1,874 transactions over 109,448 sessions, with a conversion rate of 1.50-2.00%. Meanwhile, sportshopen.com achieved $511,054 with 4,725 transactions across 296,262 sessions, also showing a conversion rate of 1.50-2.00%. Notably, gymshark.com leads the industry by a significant margin, boasting an impressive revenue of $59,479,351 from 373,665 transactions over 15,668,932 sessions, with an AOV of 150-175 and a conversion rate of 2.00-2.50%. Overall, while bjornborg.com shows strong performance relative to its immediate competitors, gymshark.com remains the dominant force in the market.

rohnisch.com screenshot
#1 rohnisch.com
256.3K
Revenue
109.4K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
sportshopen.com screenshot
#2 sportshopen.com
511.1K
Revenue
296.3K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
gymshark.com screenshot
#3 gymshark.com
59.5M
Revenue
15.7M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
bjornborg.com vs top market performers
bjornborg.com
top retailers
conversion rate vs average order value for bjornborg.com and its competitors
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Revenue share by device at bjornborg.com

In April large majority of sales on bjornborg.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In April large majority of sales on bjornborg.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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bjornborg.com channels

Identify top traffic channels that drive growth for bjornborg.comand discover how performance of traffic channels has changed over time.

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bjornborg.com Google Ads spend

Evaluate bjornborg.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bjornborg.com devices

Review bjornborg.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bjornborg.com top markets

Explore bjornborg.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bjornborg.com country & global rank

Assess the ranking of bjornborg.com among other retailers within its primary country and worldwide.

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