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Jan 2026
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Home/Insights/Retailers/bjornborg.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for bjornborg.combjornborg.com

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1.1M
Revenue
Jan 26
497.1K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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  • Main country of store: SWEDEN
  • Website category: LUXURY

Bjornborg.com is an online platform providing a range of products for sports and leisure, offering clothing, footwear, and accessories. The website showcases various collections for both men and women, featuring a vibrant assortment of activewear, socks, underwear, swimwear, bags, and eyewear. Customers can shop conveniently and find fashionable, functional products.

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bjornborg.com Annual Revenue and Growth

bjornborg.com's annual sales on its online store amounted to $9.5M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$9.5M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
bjornborg.com revenue by year

bjornborg.com's monthly revenueOVER TIME
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Over the past three months, bjornborg.com revenue has experienced growth of 45%, compared to the preceding three months.

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bjornborg.com revenue growth for last six months
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OVERVIEW
In January 2026, bjornborg.com achieved impressive online sales of $1,079,068, significantly exceeding the median of $104,222 in the LUXURY sector, while boasting a conversion rate of 2.00-2.50%, just below the sector's high of 2.76%. The Average Order Value (AOV) ranged between $75-100, close to the low end of the industry spectrum, which is $73. With 497,088 sessions, bjornborg.com lags behind the top competitor pandora.net's staggering 21,750,377 sessions but remains competitive in a thriving luxury market dominated by brilliantearth.com's substantial revenue of $90,675,530.
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bjornborg.com competitors

In January 2026, bjornborg.com reported a revenue of $1,079,068 with 11,250 transactions and 497,088 sessions, resulting in an average order value (AOV) of $75-100 and a conversion rate of 2.00-2.50%. In comparison, rohnisch.com generated $89,519 in revenue from 685 transactions and 43,609 sessions, with an AOV of $125-150 and a conversion rate of 1.50-2.00%. sportshopen.com had a revenue of $938,300 with 8,938 transactions and 567,501 sessions, an AOV of $100-125, and a conversion rate of 1.50-2.00%. Finally, gymshark.com outperformed all competitors with a revenue of $68,235,892, 404,832 transactions, and 16,587,812 sessions. gymshark.com had an AOV of $150-175 and a conversion rate of 2.00-2.50%, showcasing its strong presence in the market.

rohnisch.com screenshot
#1 rohnisch.com
89.5K
Revenue
43.6K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
sportshopen.com screenshot
#2 sportshopen.com
938.3K
Revenue
567.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
gymshark.com screenshot
#3 gymshark.com
68.2M
Revenue
16.6M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
bjornborg.com vs top market performers
bjornborg.com
top retailers
conversion rate vs average order value for bjornborg.com and its competitors
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Revenue share by device at bjornborg.com

In January large majority of sales on bjornborg.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In January large majority of sales on bjornborg.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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bjornborg.com channels

Identify top traffic channels that drive growth for bjornborg.comand discover how performance of traffic channels has changed over time.

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bjornborg.com Google Ads spend

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bjornborg.com devices

Review bjornborg.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bjornborg.com top markets

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bjornborg.com country & global rank

Assess the ranking of bjornborg.com among other retailers within its primary country and worldwide.

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