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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for stihl.destihl.de

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1.2M
Revenue
Jan 26
519.5K
Sessions
Jan 26
0.0-0.5%
Conv. rate
Jan 26
$700-800
AOV
Jan 26
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  • Main country of store: GERMANY
  • Website category: AGRICULTURE

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stihl.de Annual Revenue and Growth

stihl.de's annual sales on its online store amounted to $16M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$16M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
stihl.de revenue by year

stihl.de's monthly revenueOVER TIME
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Over the past three months, stihl.de revenue has experienced growth of 3.5%, compared to the preceding three months.

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stihl.de revenue growth for last six months
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OVERVIEW
In January 2026, stihl.de generated $1,172,684 in online sales, significantly surpassing the agriculture industry median of $122,057, yet far from market leader ruralking.com’s $32,381,946. Its conversion rate ranged from 0.00-0.50%, well below the industry average of 3.61%, while the average order value (AOV) stood at $775-800, above the sector's high of $753. With 519,530 sessions, stihl.de outperformed the median of 16,467 but fell short of ruralking.com's impressive 3,016,298 sessions, indicating room for growth in customer engagement and conversion efficiency.
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stihl.de competitors

When comparing stihl.de to its competitors in January 2026, it is evident that stihl.de falls behind in terms of revenue, with $1,172,684. Its closest competitor in revenue is motorgarten.de with $519,704. However, stihl.de excels in the number of sessions with 519,530, surpassing all competitors. In terms of transactions, stihl.de also outperforms its competitors with 1,493 transactions. The average order value (AOV) for stihl.de falls within the range of $775-$800, which is higher compared to most competitors. However, stihl.de lags behind in conversion rate, ranging from 0.00% to 0.50%, while passiontec.de leads with a conversion rate of 3.00%-3.50%. Overall, stihl.de demonstrates strength in attracting sessions and transactions, but may need to focus on improving conversion rates to compete more effectively.

motorgarten.de screenshot
#1 motorgarten.de
519.7K
Revenue
41.6K
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
simon-profi-technik.de screenshot
#2 simon-profi-technik.de
173.5K
Revenue
33.2K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
fuxtec.de screenshot
#3 fuxtec.de
547K
Revenue
104.7K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
passiontec.de screenshot
#4 passiontec.de
1M
Revenue
104.9K
Sessions
3.0-3.5%
Conv. rate
$275-300
AOV
baywa.de screenshot
#5 baywa.de
3.3M
Revenue
431.6K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
stihl.de vs top market performers
stihl.de
top retailers
conversion rate vs average order value for stihl.de and its competitors
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Revenue share by device at stihl.de

In January large majority of sales on stihl.de, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on stihl.de, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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stihl.de channels

Identify top traffic channels that drive growth for stihl.deand discover how performance of traffic channels has changed over time.

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stihl.de Google Ads spend

Evaluate stihl.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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stihl.de devices

Review stihl.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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stihl.de top markets

Explore stihl.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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stihl.de country & global rank

Assess the ranking of stihl.de among other retailers within its primary country and worldwide.

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