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May 2025
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Home/Insights/Retailers/babymallonline.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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18K
Revenue
7.3K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
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Babymallonline.com is an e-commerce website that offers a wide range of baby products. Their offerings encompass various categories, including clothing, accessories, toys, and nursery essentials. The website provides an extensive selection of items to cater to parents needs, ensuring a convenient and comprehensive shopping experience for baby-related products.

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babymallonline.com's revenueOVER TIME
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Over the past three months, babymallonline.com revenue has experienced growth of 217%, compared to the preceding three months.

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babymallonline.com revenue growth for last six months
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OVERVIEW
In May 2025, babymallonline.com, a CHILDCARE website, generated $17,971 in online sales with a conversion rate of 3.00-3.50% and an average order value (AOV) of $75-100. The website had 7,303 sessions during the month. Comparatively, the largest store in the industry, babylist.com, had $81,210,274 in revenue, 4.58% conversion rate, and $282 AOV with 13,729,709 sessions. The median revenue in the CHILDCARE industry was $51,120, AOV was $58, and sessions were 19,914. Despite lower metrics than the industry leaders, babymallonline.com continues to attract customers and generate sales.
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babymallonline.com competitors

In May 2025, babymallonline.com reported a revenue of $17,971 with 239 transactions and 7,303 sessions, resulting in an Average Order Value (AOV) of $75-100 and a conversion rate of 3.00-3.50%. Compared to its competitors, Babymallonline falls behind in revenue compared to gerberchildrenswear.com, which generated $1,654,445 with 16,550 transactions and 446,990 sessions, boasting a similar AOV of $75-100 but a higher conversion rate of 3.50-4.00%. In terms of AOV, lunababystore.com stands out with an AOV of $175-200, while littleme.com has a higher conversion rate of 7.50-8.00%. Despite buybuybaby.com having a higher revenue of $676,659, it had fewer transactions and sessions than babymallonline.com. magnoliababy.com lags behind in revenue, transactions, and sessions compared to Babymallonline and its other competitors.

littleme.com screenshot
#1 littleme.com
428.6K
Revenue
97.8K
Sessions
7.5-8.0%
Conv. rate
$50-75
AOV
lunababystore.com screenshot
#2 lunababystore.com
26.2K
Revenue
5.8K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
magnoliababy.com screenshot
#3 magnoliababy.com
11.1K
Revenue
25.9K
Sessions
2.5-3.0%
Conv. rate
$0-25
AOV
gerberchildrenswear.com screenshot
#4 gerberchildrenswear.com
1.7M
Revenue
447K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
buybuybaby.com screenshot
#5 buybuybaby.com
676.7K
Revenue
167.8K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
babymallonline.com vs top market performers
babymallonline.com
top retailers
conversion rate vs average order value for babymallonline.com and its competitors
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Revenue share by device at babymallonline.com

In May large majority of sales on babymallonline.com, 76% was finalized on mobile devices, with 24% of sales coming from desktop devices.

In May large majority of sales on babymallonline.com, 76% was finalized on mobile devices, with 24% of sales coming from desktop devices.
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brands overtime comparison

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babymallonline.com channels

Identify top traffic channels that drive growth for babymallonline.comand discover how performance of traffic channels has changed over time.

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babymallonline.com Google Ads spend

Evaluate babymallonline.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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babymallonline.com devices

Review babymallonline.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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babymallonline.com top markets

Explore babymallonline.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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babymallonline.com country & global rank

Assess the ranking of babymallonline.com among other retailers within its primary country and worldwide.

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