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Jul 2026
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Home/Insights/Retailers/kennedyblue.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for kennedyblue.comkennedyblue.com

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293.4K
Revenue
Jul 26
274.5K
Sessions
Jul 26
0.5-1.0%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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Kennedyblue.com is an online retailer specializing in wedding attire and formalwear. The website offers a wide range of products, including bridesmaid dresses, wedding gowns, mother-of-the-bride dresses, and accessories. Their collections encompass various styles, colors, sizes, and designs, catering to diverse preferences within the wedding industry.

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kennedyblue.com Annual Revenue and Growth

kennedyblue.com's annual sales on its online store amounted to $3.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$3.4M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
kennedyblue.com revenue by year

kennedyblue.com's monthly revenueOVER TIME
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Over the past three months, kennedyblue.com revenue has experienced decline of 25%, compared to the preceding three months.

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kennedyblue.com revenue decline for last six months
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OVERVIEW
kennedyblue.com recorded 275,000 sessions in July 2026, significantly higher than a typical weddings store's 10,900 sessions. The revenue for online sales reached $293,000, well above the typical weddings store's $47,600. With a conversion rate of 0.50-1.00%, kennedyblue.com falls below the typical range of 1.08% to 4.72%. The average order value (AOV) stands at $125-150, comfortably within the typical weddings category range of $67 to $397. Overall, kennedyblue.com shows strong engagement but opportunities for improvement in conversion rates.
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kennedyblue.com competitors

In July 2026, kennedyblue.com outperformed its competitors with a commendable average order value (AOV) range of $125-150. However, it ranked 5 of 6 in revenue, generating $293,000, and trails birdygrey.com by $4.6 million. In terms of transactions, kennedyblue.com processed 2,321 orders, significantly behind birdygrey.com, which led with 50,700 transactions, leaving kennedyblue.com short by 48,400. Moreover, kennedyblue.com garnered 275,000 sessions, again ranking 4 of 6 and trailing birdygrey.com by 2.2 million sessions. While its conversion rate of 0.50-1.00% matches that of dessy.com, it remains low compared to competitors like birdygrey.com and showmeyourmumu.com, both of which achieve 2.00-2.50%. Overall, kennedyblue.com has room for growth in revenue, transactions, and sessions.

birdygrey.com screenshot
#1 birdygrey.com
4.9M
Revenue
2.5M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
dessy.com screenshot
#2 dessy.com
297.3K
Revenue
147.3K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
weddingshoppeinc.com screenshot
#3 weddingshoppeinc.com
27.6K
Revenue
68.8K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
showmeyourmumu.com screenshot
#4 showmeyourmumu.com
3.8M
Revenue
769.7K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
shoprevelry.com screenshot
#5 shoprevelry.com
1.6M
Revenue
403.7K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
kennedyblue.com vs top market performers
kennedyblue.com
top retailers
conversion rate vs average order value for kennedyblue.com and its competitors
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Revenue share by device at kennedyblue.com

In July large majority of sales on kennedyblue.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on kennedyblue.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries kennedyblue.com operates in

kennedyblue.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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kennedyblue.com channels

Identify top traffic channels that drive growth for kennedyblue.comand discover how performance of traffic channels has changed over time.

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kennedyblue.com Google Ads spend

Evaluate kennedyblue.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kennedyblue.com devices

Review kennedyblue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kennedyblue.com top markets

Explore kennedyblue.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kennedyblue.com country & global rank

Assess the ranking of kennedyblue.com among other retailers within its primary country and worldwide.

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