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Aug 2026
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Home/Insights/Retailers/kennedyblue.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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284.9K
Revenue
Aug 26
260.5K
Sessions
Aug 26
0.5-1.0%
Conv. rate
Aug 26
$125-150
AOV
Aug 26
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Kennedyblue.com is an online retailer specializing in wedding attire and formalwear. The website offers a wide range of products, including bridesmaid dresses, wedding gowns, mother-of-the-bride dresses, and accessories. Their collections encompass various styles, colors, sizes, and designs, catering to diverse preferences within the wedding industry.

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kennedyblue.com Annual Revenue and Growth

kennedyblue.com's annual sales on its online store amounted to $3.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$3.4M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
kennedyblue.com revenue by year

kennedyblue.com's monthly revenueOVER TIME
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Over the past three months, kennedyblue.com revenue has experienced decline of 19%, compared to the preceding three months.

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kennedyblue.com revenue decline for last six months
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OVERVIEW
In August 2026, kennedyblue.com recorded 260,000 sessions, significantly higher than a typical weddings store's 10,900 sessions. The revenue from online sales reached $285,000, well above the typical weddings store's $54,400. The site's conversion rate was between 0.50-1.00%, which is below a typical weddings store's range of 1.06% to 5.02%. Additionally, the average order value (AOV) fell between $125-150, comfortably within the typical weddings store's AOV range of $69 to $361.
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kennedyblue.com competitors

In August 2026, kennedyblue.com stands out with a respectable average order value (AOV) range of $125-150, surpassing its competitors like birdygrey.com, whose AOV is $75-100. However, in terms of revenue, kennedyblue.com ranks 5 of 6 with $285,000, significantly trailing behind birdygrey.com at $4.7 million. Additionally, with 2,202 transactions, kennedyblue.com ranks 4 of 6, while birdygrey.com leads with 48,300 transactions. In sessions, kennedyblue.com sees 260,000, which again ranks it 4 of 6, far behind birdygrey.com’s 3.1 million sessions. Both kennedyblue.com and dessy.com share a conversion rate range of 0.50-1.00%, whereas birdygrey.com outperforms with a conversion rate of 1.50-2.00%. Overall, kennedyblue.com excels in AOV but trails significantly in revenue, transactions, and sessions.

birdygrey.com screenshot
#1 birdygrey.com
4.7M
Revenue
3.1M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
dessy.com screenshot
#2 dessy.com
305.1K
Revenue
159.2K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
weddingshoppeinc.com screenshot
#3 weddingshoppeinc.com
39.2K
Revenue
92.8K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
showmeyourmumu.com screenshot
#4 showmeyourmumu.com
3.7M
Revenue
599.5K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
shoprevelry.com screenshot
#5 shoprevelry.com
1.5M
Revenue
354.4K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
kennedyblue.com vs top market performers
kennedyblue.com
top retailers
conversion rate vs average order value for kennedyblue.com and its competitors
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Revenue share by device at kennedyblue.com

In August large majority of sales on kennedyblue.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on kennedyblue.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries kennedyblue.com operates in

kennedyblue.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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kennedyblue.com channels

Identify top traffic channels that drive growth for kennedyblue.comand discover how performance of traffic channels has changed over time.

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kennedyblue.com Google Ads spend

Evaluate kennedyblue.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kennedyblue.com devices

Review kennedyblue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kennedyblue.com top markets

Explore kennedyblue.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kennedyblue.com country & global rank

Assess the ranking of kennedyblue.com among other retailers within its primary country and worldwide.

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