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Jul 2025
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Home/Insights/Retailers/kennedyblue.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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232.7K
Revenue
224.9K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
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Kennedyblue.com is an online retailer specializing in wedding attire and formalwear. The website offers a wide range of products, including bridesmaid dresses, wedding gowns, mother-of-the-bride dresses, and accessories. Their collections encompass various styles, colors, sizes, and designs, catering to diverse preferences within the wedding industry.

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kennedyblue.com's revenueOVER TIME
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Over the past three months, kennedyblue.com revenue has experienced decline of 23%, compared to the preceding three months.

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kennedyblue.com revenue decline for last six months
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OVERVIEW
In July 2025, kennedyblue.com, a WEDDINGS online store, generated a revenue of $232,670 with a conversion rate of 0.50-1.00% and an average order value (AOV) of $100-125. The website had a total of 224,937 sessions during the month. In comparison, the top performer in the industry was azazie.com with $27,789,700 in revenue and 5,852,792 sessions. The industry median revenue was $52,271, while the median sessions were 14,405. kennedyblue.com's AOV was in line with the industry average, while its conversion rate was lower than the industry high of 5.35%.
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kennedyblue.com competitors

In July 2025, kennedyblue.com reported a revenue of $232,670 with 1,902 transactions and 224,937 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 0.50-1.00%. In comparison to its competitors, kennedyblue.com falls short in revenue and transactions when compared to birdygrey.com, which recorded $4,484,602 in revenue with 35,616 transactions and 1,833,484 sessions. However, kennedyblue.com outperforms weddingshoppeinc.com, which only generated $35,328 in revenue from 59 transactions and 75,312 sessions. kennedyblue.com sits in the middle in terms of AOV and conversion rate among its competitors, with websites like dessy.com having a higher AOV of $250-275 but a similar conversion rate of 0.50-1.00%. Overall, kennedyblue.com demonstrates solid performance but has room for growth in revenue and transactions compared to some of its competitors.

birdygrey.com screenshot
#1 birdygrey.com
4.5M
Revenue
1.8M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
dessy.com screenshot
#2 dessy.com
325.4K
Revenue
165.8K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
weddingshoppeinc.com screenshot
#3 weddingshoppeinc.com
35.3K
Revenue
75.3K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
showmeyourmumu.com screenshot
#4 showmeyourmumu.com
2.9M
Revenue
859.9K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
shoprevelry.com screenshot
#5 shoprevelry.com
1.4M
Revenue
335.5K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
kennedyblue.com vs top market performers
kennedyblue.com
top retailers
conversion rate vs average order value for kennedyblue.com and its competitors
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Revenue share by device at kennedyblue.com

In July large majority of sales on kennedyblue.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on kennedyblue.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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kennedyblue.com channels

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kennedyblue.com Google Ads spend

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kennedyblue.com devices

Review kennedyblue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kennedyblue.com top markets

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kennedyblue.com country & global rank

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