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Nov 2025
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Home/Insights/Retailers/armorally.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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54.8K
Revenue
Nov 25
52.3K
Sessions
Nov 25
0.0-0.5%
Conv. rate
Nov 25
$350-375
AOV
Nov 25
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armorally.com's monthly revenueOVER TIME
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Over the past three months, armorally.com revenue has experienced growth of 19%, compared to the preceding three months.

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armorally.com revenue growth for last six months
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OVERVIEW
In November 2025, armorally.com generated $54,825 in revenue from online sales, significantly below the industry median of $102,020 in the SPORTS category. Its conversion rate ranged from 0.00-0.50%, far beneath the category average of 2.59%. With an average order value (AOV) between $350-375, it also lags behind the high-end AOV of $634. The site attracted 52,291 sessions, exceeding the median of 38,956, yet starkly contrasting with gunbroker.com's 14,084,614 sessions. Overall, these metrics indicate room for growth and optimization to align more closely with industry standards.
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armorally.com competitors

In November 2025, armorally.com generated $54,825 in revenue with 153 transactions and 52,291 sessions, boasting an average order value (AOV) of $350-$375 and a conversion rate of 0.00-0.50. In comparison, its competitors showed varying levels of success. For instance, aeroprecisionusa.com had significantly higher revenue of $1,499,899 with 7,558 transactions and 470,655 sessions, a lower AOV of $175-$200, but a higher conversion rate of 1.50-2.00. diamondkbrass.com and evergladesammo.com had similar revenue to armorally.com, while ar15discounts.com and aimsurplus.com outperformed in terms of revenue, transactions, sessions, and AOV. Overall, armorally.com lags behind in revenue and transactions compared to some competitors but holds its own with a respectable AOV and a competitive conversion rate.

aeroprecisionusa.com screenshot
#1 aeroprecisionusa.com
1.5M
Revenue
470.7K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
diamondkbrass.com screenshot
#2 diamondkbrass.com
60.2K
Revenue
29.7K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
ar15discounts.com screenshot
#3 ar15discounts.com
3.4M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
evergladesammo.com screenshot
#4 evergladesammo.com
110.1K
Revenue
33.7K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
aimsurplus.com screenshot
#5 aimsurplus.com
2M
Revenue
715.3K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
armorally.com vs top market performers
armorally.com
top retailers
conversion rate vs average order value for armorally.com and its competitors
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Revenue share by device at armorally.com

In November large majority of sales on armorally.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on armorally.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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armorally.com channels

Identify top traffic channels that drive growth for armorally.comand discover how performance of traffic channels has changed over time.

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armorally.com Google Ads spend

Evaluate armorally.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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armorally.com devices

Review armorally.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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armorally.com top markets

Explore armorally.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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armorally.com country & global rank

Assess the ranking of armorally.com among other retailers within its primary country and worldwide.

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