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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for 66mint.com66mint.com

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12.5K
Revenue
Nov 25
5.3K
Sessions
Nov 25
0.0-0.5%
Conv. rate
Nov 25
$800-900
AOV
Nov 25
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66mint.com is a website specialized in selling pre-owned luxury watches and certified diamond jewelry. Their expansive collection showcases a wide range of renowned brands, including Rolex, Cartier, and Audemars Piguet, among others. The website provides a secure and convenient platform for customers to browse, purchase, and sell their high-quality pieces.

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66mint.com's monthly revenueOVER TIME
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Over the past three months, 66mint.com revenue has experienced decline of 30%, compared to the preceding three months.

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66mint.com revenue decline for last six months
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OVERVIEW
In November 2025, 66mint.com, operating in the LUXURY sector, generated $12,478 in online sales with a low conversion rate between 0.00-0.50%, significantly below the industry median of 2.95%. Its average order value (AOV) ranged from $875 to $900, slightly lower than the high of $975 in the sector. The site recorded 5,289 sessions, markedly fewer than the industry median of 27,171, and dwarfed by market leader brilliantearth.com's revenue of $98,845,396, highlighting 66mint.com's challenges in gaining market traction.
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66mint.com competitors

In November 2025, 66mint.com generated $12,478 in revenue from 14 transactions with 5,289 sessions, resulting in an average order value (AOV) of $875-900 and a conversion rate of 0.00-0.50%. Comparing this to its competitors, wilsonsestatejewelry.com had significantly higher revenue of $739,501 with 802 transactions and 304,919 sessions, maintaining a similar AOV and conversion rate. tiffany.com outperformed all with $30,463,729 in revenue, 68,997 transactions, 5,449,186 sessions, an AOV of $425-450, and a conversion rate of 1.00-1.50%. cartier.com also excelled with $47,802,421 in revenue, 50,379 transactions, 10,429,267 sessions, an AOV of $925-950, and a conversion rate similar to 66mint.com. oakgem.com fell behind in revenue at $131,637, 115 transactions, 29,620 sessions, an AOV of $1125-1150, and a conversion rate on par with the other competitors.

tiffany.co.uk screenshot
#1 tiffany.co.uk
2.5M
Revenue
588.6K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
wilsonsestatejewelry.com screenshot
#2 wilsonsestatejewelry.com
739.5K
Revenue
304.9K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
tiffany.com screenshot
#3 tiffany.com
30.5M
Revenue
5.4M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
cartier.com screenshot
#4 cartier.com
47.8M
Revenue
10.4M
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
oakgem.com screenshot
#5 oakgem.com
131.6K
Revenue
29.6K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
66mint.com vs top market performers
66mint.com
top retailers
conversion rate vs average order value for 66mint.com and its competitors
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Revenue share by device at 66mint.com

In November large majority of sales on 66mint.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on 66mint.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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66mint.com channels

Identify top traffic channels that drive growth for 66mint.comand discover how performance of traffic channels has changed over time.

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66mint.com Google Ads spend

Evaluate 66mint.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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66mint.com devices

Review 66mint.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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66mint.com top markets

Explore 66mint.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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66mint.com country & global rank

Assess the ranking of 66mint.com among other retailers within its primary country and worldwide.

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