GRIPS CUSTOMERS & RESEARCH PARTNERS
Firearms, ammunition, optics, and hunting gear for sport shooting and field hunting.
392M
30M
4.0-4.5%
$300-400
20+
Hunting and Shooting Supplies's aggregate online sales across tracked retailers amounted to $4.48B in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 0% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
51%
Mobile
49%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Hunting and Shooting Supplies retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Hunting and Shooting Supplies retailers, with performance tracked over time.
Other
Mountain Biking and Cycling
70+ retailers tracked
Outdoor and Shooting Supplies
60+ retailers tracked
Watersports Equipment
30+ retailers tracked
Triathlon and Endurance Sports
20+ retailers tracked
Shooting Supplies and Accessories
20+ retailers tracked
Firearm Accessories and Competition Shooting Gear
15+ retailers tracked
Snowboarding and Skiing Gear
15+ retailers tracked
