Home/Insights/Industries/Home & Garden/Sustainable and Eco-Friendly GoodsOnline Industry Intelligence — Home & Garden — May 2026

Sustainable and Eco-Friendly Goods

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Sustainable and eco-friendly household products including organic cleaning supplies, reusable items, and plastic-free alternatives.

4.08M

Revenue
May 26

1.33M

Sessions
May 26

3.5-4.0%

Conv. rate
May 26

$0-100

AOV
May 26

20+

Retailers
Tracked

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Sustainable and Eco-Friendly Goods Annual Online Revenue and Growth

Sustainable and Eco-Friendly Goods's aggregate online sales across tracked retailers amounted to $43M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue Tracked (GMV)

2025

$43M

Annual growth forecast

2025/2026

0-5%

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eCommerce Revenue

Revenue by year

Sustainable and Eco-Friendly Goods monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue declined by 5% from Dec to May.

Monthly revenue

Indexed values, 0-100

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Top products in Sustainable and Eco-Friendly Goods

BY REVENUE

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Sustainable and Eco-Friendly Goods revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

57%

Mobile

43%

Sustainable and Eco-Friendly Goods performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 20+

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Sustainable and Eco-Friendly Goods traffic channels

Identify the top traffic channels driving growth across Sustainable and Eco-Friendly Goods retailers, and see how channel performance has shifted over time.

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Sustainable and Eco-Friendly Goods Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Sustainable and Eco-Friendly Goods retailers, with performance tracked over time.

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Sustainable and Eco-Friendly Goods top markets

Explore the key markets for Sustainable and Eco-Friendly Goods — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Sustainable and Eco-Friendly Goods retailer rankings

See how retailers rank within Sustainable and Eco-Friendly Goods and worldwide by revenue, traffic and growth.

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