GRIPS CUSTOMERS & RESEARCH PARTNERS
Personalized home decor and custom signs including wooden wall art, engraved plaques, farmhouse signs, and individualized decorative items.
300K
102K
2.0-2.5%
$100-200
10+
Personalized Home Decor and Custom Signs's aggregate online sales across tracked retailers amounted to $5.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 61% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
55%
Mobile
45%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Personalized Home Decor and Custom Signs retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Personalized Home Decor and Custom Signs retailers, with performance tracked over time.
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