GRIPS CUSTOMERS & RESEARCH PARTNERS
Outdoor cooking equipment including grills, smokers, wood-fired ovens, and fire pits for backyard entertaining and outdoor living.
2.76M
1.15M
0.5-1.0%
$300-400
15+
Outdoor Cooking and Heating's aggregate online sales across tracked retailers amounted to $46M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 43% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
64%
Mobile
36%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Outdoor Cooking and Heating retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Outdoor Cooking and Heating retailers, with performance tracked over time.
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150+ retailers tracked
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150+ retailers tracked
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100+ retailers tracked
