GRIPS CUSTOMERS & RESEARCH PARTNERS
Mini-split HVAC systems and ductless air conditioning units for residential and commercial cooling and heating applications.
2.8M
317K
1.0-1.5%
$600-700
10+
Mini-Split HVAC's aggregate online sales across tracked retailers amounted to $84M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 56% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
91%
Mobile
9%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Mini-Split HVAC retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Mini-Split HVAC retailers, with performance tracked over time.
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