Home/Insights/Industries/Home & Garden/Home Textiles and DecorIndustry Intelligence — Home & Garden — Apr 2026

Home Textiles and Decor

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Home textiles including bedding, curtains, rugs, pillows, and decorative interior furnishings and fabrics.

41M

Revenue
Apr 26

7.3M

Sessions
Apr 26

2.5-3.0%

Conv. rate
Apr 26

$200-300

AOV
Apr 26

90+

Retailers
Tracked

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Home Textiles and Decor Annual Revenue and Growth

Home Textiles and Decor's aggregate online sales across tracked retailers amounted to $613M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)

2025

$613M

Annual growth forecast

2025/2026

10-20%

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eCommerce Revenue

Revenue by year

Home Textiles and Decor monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue declined by 61% from Nov to Apr.

Monthly revenue

Indexed values, 0-100

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Top products in Home Textiles and Decor

BY REVENUE

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Home Textiles and Decor revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

71%

Mobile

29%

Home Textiles and Decor performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 90+

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Home Textiles and Decor traffic channels

Identify the top traffic channels driving growth across Home Textiles and Decor retailers, and see how channel performance has shifted over time.

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Home Textiles and Decor Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Home Textiles and Decor retailers, with performance tracked over time.

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Home Textiles and Decor top markets

Explore the key markets for Home Textiles and Decor — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Home Textiles and Decor retailer rankings

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