GRIPS CUSTOMERS & RESEARCH PARTNERS
Plants, seeds, gardening supplies, equipment, and outdoor botanical products for cultivation, landscaping, and horticultural projects. Offerings include live plants, soil amendments, and tools for garden maintenance.
37M
20M
1.0-1.5%
$100-200
80+
Gardening and Outdoor Plants's aggregate online sales across tracked retailers amounted to $247M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 158% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
61%
Mobile
39%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 80+
Identify the top traffic channels driving growth across Gardening and Outdoor Plants retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Gardening and Outdoor Plants retailers, with performance tracked over time.
Other
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200+ retailers tracked
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150+ retailers tracked
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150+ retailers tracked
Home Decor and Accessories
100+ retailers tracked
Kitchenware and Culinary Tools
100+ retailers tracked
Lighting and Home Decor
100+ retailers tracked
Organic Gardening Supplies
100+ retailers tracked
